Trade Marketing Executive
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Key skills for this role
About the Role
A leading tobacco and FMCG company is seeking a Trade Marketing Executive for a 12-month contract through Manpower Middle East. The role involves executing retail visibility strategies, coordinating POSM deployment, conducting retail audits, and supporting in-store activations across multiple markets.
Key Skills for This Role
Responsibilities
- Support implementation of visibility plans across key channels and accounts
- Coordinate deployment of POSM and in store toolkits ensuring brand compliance
- Conduct retail audits to assess visibility and execution effectiveness
- Assist in executing retail campaigns and channel specific activations
- Ensure VM guidelines and planogram compliance across touchpoints
- Coordinate with external vendors for POSM production and delivery
- Monitor timelines, quality, and adherence to brand standards
- Support cross functional collaboration with brand and market teams
- Maintain trackers for visibility, POSM, and campaign execution
- Analyze retail performance and provide insights for continuous improvement
Requirements
- Bachelor’s degree in Marketing, Business, or related field
- 3–5 years’ experience in Trade Marketing, Retail Marketing, or Visual Merchandising
- Hands on experience with POSM, retail visibility, and vendor coordination
- Excellent communication skills English and Arabic will be highly preferred
- Strong project coordination and multitasking skills
- Proficiency in Microsoft Excel and PowerPoint
- Collaborative, detail oriented, and execution focused mindset
Full Job Posting
About the Role
- Our client, one of the leading companies operating within the tobacco and FMCG industry, is currently looking for a Trade Marketing Executive to support the execution of retail visibility strategies and in store activations across multiple markets.
- This role plays a key part in ensuring strong brand presence at the point of sale through effective implementation of POSM, visual merchandising (VM), and retail campaigns.
Key Responsibilities
- Support implementation of visibility plans across key channels and accounts.
- Coordinate deployment of POSM and in store toolkits ensuring brand compliance.
- Conduct retail audits to assess visibility and execution effectiveness.
- Assist in executing retail campaigns and channel specific activations.
- Ensure VM guidelines and planogram compliance across touchpoints.
- Coordinate with external vendors for POSM production and delivery.
- Monitor timelines, quality, and adherence to brand standards.
- Support cross functional collaboration with brand and market teams.
- Maintain trackers for visibility, POSM, and campaign execution.
- Analyze retail performance and provide insights for continuous improvement.
Requirements and Qualifications
- Bachelor’s degree in Marketing, Business, or related field.
- 3–5 years’ experience in Trade Marketing, Retail Marketing, or Visual Merchandising.
- Hands on experience with POSM, retail visibility, and vendor coordination.
- Excellent communications skills English and Arabic will be highly preferred.
- Strong project coordination and multitasking skills.
- Proficiency in Microsoft Excel and PowerPoint.
- Collaborative, detail oriented, and execution focused mindset.
Contract Details
- Contract: 12 months (renewable).
- Employment: Outsourced through Manpower Middle East.
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