Technical Product Marketing Manager
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Key skills for this role
About the Role
SpiderSilk is looking for a Technical Product Marketing Manager to own platform positioning, brand presence, campaigns, and lead generation across UAE, KSA, and USA markets. You will translate cybersecurity capabilities into compelling narratives, develop competitive intelligence, and enable sales teams.
Key Skills for This Role
Responsibilities
- Own SpiderSilk’s platform positioning and messaging across Exposure Management and Agentic SOC
- Develop differentiated narratives by persona (CISO, SOC leadership, security engineering, risk/compliance)
- Translate technical capabilities into outcome driven value propositions, proof points, and customer ready language
- Define and maintain ICP, personas, priority use cases, and buyer journey in partnership with Sales and Product
- Own competitive intelligence: landscape tracking, differentiation, and 'why we win' narratives
- Build and maintain competitive assets: battlecards, objection handling, feature comparisons, and talk tracks
- Lead GTM readiness for launches and major releases: messaging, narratives, core assets, internal enablement, and external facing materials
- Own the creation of technically credible assets: solution briefs, product one pagers, technical blogs, case studies, whitepapers, and research driven reports
- Build enablement that supports enterprise cycles: pitch decks, discovery guides, POC narratives, security FAQs, and executive value framing
- Partner closely with Product/Technology to stay current on roadmap themes and technical differentiation
Requirements
- 5+ years in product marketing / technical product marketing in cybersecurity (B2B)
- Strong understanding of cybersecurity concepts and security buyer workflows
- Proven ability to translate technical capabilities into clear narratives and sales ready assets
- Experience supporting GTM across multiple geographies (UAE, KSA, USA preferred)
- Strong writing, communication, and project management skills
- Comfortable working cross functionally with technical and commercial teams
Full Job Posting
Role Overview
- We are looking for a Technical Product Marketing Manager to own SpiderSilk’s platform positioning, brand presence, campaigns, and lead generation across key markets including the UAE, KSA, and USA.
- This role sits at the intersection of technical cybersecurity knowledge and commercial marketing execution.
- You will be responsible for translating SpiderSilk’s deep research, exposure management and agentic SOC capabilities into clear, compelling narratives that drive awareness, engagement, and pipeline growth.
Key Responsibilities
- Own SpiderSilk’s platform positioning and messaging across Exposure Management and Agentic SOC.
- Develop differentiated narratives by persona (CISO, SOC leadership, security engineering, risk/compliance).
- Translate technical capabilities into outcome driven value propositions, proof points, and customer ready language.
- Define and maintain ICP, personas, priority use cases, and buyer journey in partnership with Sales and Product.
- Own competitive intelligence: landscape tracking, differentiation, and 'why we win' narratives.
- Build and maintain competitive assets: battlecards, objection handling, feature comparisons, and talk tracks.
- Lead GTM readiness for launches and major releases: messaging, narratives, core assets, internal enablement, and external facing materials.
- Own the creation of technically credible assets: solution briefs, product one pagers, technical blogs, case studies, whitepapers, and research driven reports.
- Build enablement that supports enterprise cycles: pitch decks, discovery guides, POC narratives, security FAQs, and executive value framing.
- Partner closely with Product/Technology to stay current on roadmap themes and technical differentiation.
Requirements
- 5+ years in product marketing / technical product marketing in cybersecurity (B2B).
- Strong understanding of cybersecurity concepts and security buyer workflows.
- Proven ability to translate technical capabilities into clear narratives and sales ready assets.
- Experience supporting GTM across multiple geographies (UAE, KSA, USA preferred).
- Strong writing, communication, and project management skills.
- Comfortable working cross functionally with technical and commercial teams.
Nice to Have
- Background in Exposure Management / ASM / CTEM, SOC tooling, threat intelligence, XDR/SIEM, or adjacent categories.
- Experience building competitive programs (battlecards, win themes, structured win/loss).
- Experience supporting technical workshops/webinars and shaping demo narratives with Solutions/Sales Engineering.
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