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Technical Marketing Manager
Minit Charger
Chandler, USA
Full-time
Mid · 3+ years experience
Onsite
Discovered 1 weeks ago
AssetPro 360AssetPro 360 APIALTUS IIAWSAzureOCPP
Free
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AssetPro 360AssetPro 360 APIALTUS II
Key Skills for This Role
AssetPro 360AssetPro 360 APIALTUS IIAWSAzureOCPP
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- Create In-Depth Technical Content: Author and manage high-value technical collateral, including white papers on opportunity charging physics, application notes, competitive benchmarks, technical specifications, and detailed integration guides for the AssetPro 360 API.
- Case Studies: Work with the Sales and Customer Success teams to develop technical case studies showcasing ROI derived from Minit Charger's patented technology, emphasizing reduced costs, increased uptime, and battery health optimization.
- Webinars and Demonstrations: Develop and deliver technical webinars and product demonstrations that clearly explain the architecture of our charging systems (e.g., ALTUS II) and the functionality of our asset management software.
- Technical Positioning: Define and refine technical product positioning that highlights the differentiators of Minit Charger’s solutions, such as the efficiency of Wide-Bandgap (WBG) power electronics and the data-driven insights from AssetPro 360.
- Competitive Intelligence: Conduct deep-dive technical analysis of competitor fast-charging systems and fleet management tools, providing the Sales and Product teams with clear, defensible counter-messaging and technical talking points.
- Sales Training: Build and deliver in-depth technical training modules for the sales and channel partner teams, focusing on the technical advantages of opportunity charging over traditional battery swapping.
- Tools for the Field: Develop technical pitch decks, configuration guides, and comparison matrices that help the Sales Engineering team scope and propose solutions tailored to specific fleet sizes and operational needs (e.g., 24/7 warehouse vs. airport GSE).
- 3+ years in a technical role such as Technical Marketing, Product Marketing, or Sales Engineering for a hardware or software company.
- Direct experience with EV charging infrastructure, power electronics, battery systems, or industrial IoT/telematics is highly preferred.
- Proven track record of creating high-quality, long-form technical content (articles, white papers, tutorials).
- Familiarity with IoT concepts including data ingestion, cloud platforms (AWS/Azure), and industrial communication protocols (e.g., OCPP, CAN Bus).
- Experience in the Onroad EV Chargin g, Material Handling (Forklifts) and/or Airport Ground Support Equipment (GSE) industries.
- Working knowledge of CRM and Marketing Automation tools for tracking content effectiveness.
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