Technical Content Lead

The website. Technical blogs, webinars, and product videos. Your own content and following.

One person cannot hand-make all of that. So you'll build the system that can. That isn't a stretch goal or a second phase - we don't think the job exists without it.

You'll join the Growth team reporting to a co-founder.

What you might call yourself. Content engineer, technical content marketer, growth engineer, marketing engineer, GTM engineer, developer advocate, technical writer who got bored, or nothing in particular. We've seen this job posted under every one of those. We don't care what's on your CV. You need to be able to write and you need to be able to build, and almost nobody can do both.

Why this is a real problem and not a content calendar. The expertise is already in the building. Founders who have argued about this category for a decade. Customer engineers who spend their week inside broken pipelines at Fortune 500s. Customers who will tell you things nobody has published anywhere. Almost none of it gets written down, and what does get out is hand-made, one piece at a time, by people who have other jobs. Your job is to get it out of their heads and onto the internet, at a volume that is only possible with a machine behind it.

Taste is the bar. Anti-slop is the whole point. An engine that ships slop faster has negative value, and most of them do. We're hiring for the judgment to look at an accurate, competent, lifeless draft and bin it - then work out what the pipeline did wrong and fix it. The engine has to write in distinct voices: a founder sounds nothing like a customer engineer, and the output should sound like them, not like a model. Your own profile and following is part of how we'll know it works. If it can't make you sound good, it won't make anyone else sound good either.

What this is not. You'll write code every day, but this is not a software engineering job. We're not hiring you to build product, and if you're a backend, data, or platform engineer looking for your next engineering role, this isn't it. It's also not a traditional marketing or DevRel role: no agency to brief and no conference circuit.