Sr. Product Manager
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Key skills for this role
About the Role
Loblaw is seeking a Senior Product Manager to lead a control brand portfolio, drive first-to-market innovation, and manage base maintenance projects. You will develop strategic rationale for new products, collaborate with cross-functional teams, and coach an Assistant Product Manager.
Key Skills for This Role
Responsibilities
- Develop strong working relationships with key team members including Category Management, Supply Chain, Control Brand Sourcing teams, and Marketing
- Acquire knowledge and insights of corporate strategy, consumer insights and economic outlook to develop CB portfolio strategy for new products
- Develop strategic rationale and cases for new product development including financial feasibility, supplier selection, product features, sales projections, pricing, marketing, merchandising and promotions
- Develop strategy for new product categories including merchandising, packaging, pricing, promotions and marketing
- Apply financial and management information systems to compile, analyze and monitor sales results and recommend corrective actions
- Develop and maintain good working relationships with manufacturers to ensure proper execution of product launches
- Responsible for end to end project management for base maintenance and new products
- Arrange and participate in department meetings to develop strategies and pursue innovative items
- Coaching and talent development for Assistant Product Manager direct report
- Chair design kick off meetings to ensure team understanding of project strategy
- Lead forward looking innovation conversations with vendors and chair project kick off meetings
- Build and lead diverse teams that foster a workplace of inclusiveness and belonging
Requirements
- Minimum 5 7 years of product management/merchandising or equivalent experience
- University degree required in Management, Marketing or Equivalent
- Project Management Certification and/or MBA an asset
- Strong leadership and managerial skills including project management
- Strong presentation and analytical skills
- Advanced level of initiative and judgment to organize and prioritize tasks
- Advanced understanding of marketing and merchandising practices and procedures
- Ability to build strong collaborative working relationships with cross functional teams
- Specialized interpersonal and decision making skills
- Advanced computer skills for reports, documents, spreadsheets, and presentations
Full Job Posting
Why This Role Is Important
- The successful candidate will lead a control brand portfolio, leverage customer insights and industry trends to develop first to market innovation, and drive growth in base innovation.
- Reporting to the Senior Director, Loblaw Brands, the incumbent will ensure health of the base program by ensuring delivery of all maintenance projects.
What You'll Do
- Develop strong working relationships with key team members including Category Management, Supply Chain, Control Brand Sourcing teams, and Marketing.
- Acquire knowledge and insights of corporate strategy, consumer insights and economic outlook to develop CB portfolio strategy for new products.
- Develop strategic rationale and cases for new product development including financial feasibility, supplier selection, product features, sales projections, pricing, marketing, merchandising and promotions.
- Develop strategy for new product categories including merchandising, packaging, pricing, promotions and marketing.
- Apply financial and management information systems to compile, analyze and monitor sales results and recommend corrective actions.
- Develop and maintain good working relationships with manufacturers to ensure proper execution of product launches.
- Responsible for end to end project management for base maintenance and new products.
- Arrange and participate in department meetings to develop strategies and pursue innovative items.
- Coaching and talent development for Assistant Product Manager direct report.
- Chair design kick off meetings to ensure team understanding of project strategy.
- Lead forward looking innovation conversations with vendors and chair project kick off meetings.
- Build and lead diverse teams that foster a workplace of inclusiveness and belonging.
What You Bring
- Minimum 5 7 years of product management/merchandising or equivalent experience.
- University degree required in Management, Marketing or Equivalent.
- Project Management Certification and/or MBA an asset.
- Strong leadership and managerial skills including project management.
- Strong presentation and analytical skills with ability to provide recommendations and build plans from key analytics.
- Advanced level of initiative and judgment to organize and prioritize tasks.
- Advanced understanding of marketing and merchandising practices and procedures.
- Ability to build strong collaborative working relationships with cross functional teams.
- Specialized interpersonal and decision making skills.
- Advanced computer skills for reports, documents, spreadsheets, and presentations.
Hiring Range
- CAD 90,000 CAD 120,000 per year.
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