Social media and CRM executive
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Key skills for this role
About the Role
Responsible for content creation, CRM management, and patient communication to enhance engagement and track conversions in a dental clinic.
Key Skills for This Role
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About The Role
We are looking for a Social Media & CRM Executive who can tell our Denatal clinic’s story while keeping our patient pipeline full.
You won’t just be posting photos; you will be responsible for the "Patient Journey." This means capturing the perfect "Before & After," engaging with potential patients in the DMs, and using our CRM tools to ensure those leads actually book an appointment.
Key Responsibilities
Content Strategy & Creation: Produce high-quality Reels, TikToks, and posts showcasing our team, office culture, and clinical results (Invisalign, veneers, implants, etc.).
CRM & Lead Management: Monitor incoming leads from social media and website forms.
Use our CRM/Dental software to track conversions and follow up with "lost" leads.
Patient Communication: Manage automated email/SMS marketing campaigns for appointment reminders, seasonal specials (e.g., Teeth Whitening), and oral health education.
Reputation Management: Proactively gather patient reviews and manage our reputation on Google, Yelp, and Facebook.
Performance Tracking: Report monthly on key metrics like New Patient Acquisition Cost and Social Media ROI.
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