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Social Content producer

Synolon Systems
Dubai, UAE
Full Time
Senior
1 weeks ago
Content CreationSocial Media StrategyCopywritingVideo ProductionStorytellingInstagram
Free

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Content CreationSocial Media StrategyCopywriting
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The Role

  • We are looking for a talented Content producer to help build Robot24.com into the world's leading news platform for robotics news.
  • You will turn editorial ideas, robotics news, and story briefs into high quality content for Instagram, LinkedIn, YouTube, TikTok, Facebook, and other relevant digital platforms.
  • You will work closely with our Editor in Chief / Editorial Growth Lead, who defines the daily content priorities, story angles, and editorial opportunities.
  • This is a hands on creative production role for someone with excellent taste, strong execution skills, and the ability to move extremely fast without sacrificing quality.
  • We make high quality, handmade content. AI tools are used to support speed, workflow, ideation, formatting, editing, and creative optimization—not to replace taste, originality, or human creativity.

Key Responsibilities

  • Turn editorial ideas, robotics news, story briefs, and assigned topics into engaging content for social media and digital platforms.
  • Create platform specific content for Instagram, LinkedIn, YouTube, TikTok, Facebook, and other relevant channels.
  • Develop strong hooks, captions, scripts, post copy, carousel concepts, video concepts, thumbnails, and short form content formats.
  • Adapt one assigned story or topic into multiple content formats tailored to different platforms and audiences.
  • Work closely with the Editor in Chief / Editorial Growth Lead to execute daily content priorities, story angles, and content goals.
  • Collaborate with video, design, social, editorial, and production teams to bring assigned content ideas to life.
  • Use AI tools to work faster, improve workflows, support ideation, refine copy, structure content, edit drafts, and optimize creative execution.
  • Translate complex robotics, AI, automation, and technology topics into clear, accessible, and visually engaging content.
  • Write and edit compelling copy that fits each platform's tone, format, and audience behavior.
  • Ensure content is accurate, brand aligned, visually strong, and optimized for reach, engagement, and shareability.
  • Contribute creative executions, formats, and content treatments based on assigned topics and editorial briefs.
  • Deliver high quality content quickly and reliably in a fast moving production environment.

Requirements

  • 5+ years of experience as a Content Creator, Social Media Creator, Video Creator, Copywriter, Creative Producer, or in a similar creative content role.
  • Strong understanding of Instagram, LinkedIn, YouTube, TikTok, Facebook, and how content should be created for each platform.
  • Excellent taste and a strong sense for what looks good, reads well, feels current, and captures attention.
  • Excellent writing, copywriting, caption writing, scripting, and storytelling skills.
  • Ability to turn assigned editorial ideas and news topics into engaging social first content.
  • Experience creating short form video concepts, hooks, scripts, carousels, posts, thumbnails, and platform native formats.
  • Extremely fast execution skills without compromising quality.
  • Strong creative instincts and a good sense for what makes people stop scrolling, watch, read, click, comment, or share.
  • Highly self driven, independent, and able to take ownership without needing step by step instructions.
  • Comfortable working with AI tools to accelerate workflows, improve output, refine ideas, and increase production speed.
  • Experience working in a startup or similarly fast moving environment.
  • Strong interest in robotics, AI, automation, emerging technologies, and digital culture.

Preferred Experience

  • Experience creating content for technology, science, AI, robotics, startups, innovation, business, or media brands.
  • Experience producing or supporting short form video content for TikTok, Instagram Reels, YouTube Shorts, or LinkedIn video.
  • Experience using tools such as ChatGPT, Claude, Midjourney, Runway, CapCut, Canva, Adobe Creative Suite, Descript, Notion, or similar creative and AI tools.
  • Experience turning one assigned topic into multiple platform specific content assets.
  • Experience working with editorial, video, design, social, or production teams.
  • Experience developing recurring content formats, social series, or creator led storytelling concepts.
  • Previous experience working in a startup, scale up, or high speed digital media environment.

What You'll Bring

  • Excellent creative taste and a high standard for quality.
  • The ability to move extremely fast while still producing polished, platform native content.
  • Strong writing skills and the ability to create clear hooks, captions, scripts, and post copy.
  • The ability to turn assigned robotics news and editorial briefs into simple, engaging, and visually interesting stories.
  • Platform native thinking across Instagram, LinkedIn, YouTube, TikTok, Facebook, and emerging channels.
  • A self driven working style with strong ownership and independence.
  • Comfort using AI tools to improve speed, workflow, and creative execution.
  • Curiosity for robotics, AI, automation, and the technologies shaping the future.
  • Speed, flexibility, reliability, and strong execution skills.
  • A collaborative mindset and the ability to work closely with editorial, social, video, design, and production teams.

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