Senior Sales Rep - Paving
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Key skills for this role
Role Overview
Senior Sales Representative role focused on Caterpillar’s paving products portfolio.
The role supports dealer capability, market share growth, customer solutions, and profitable sales execution across the Middle East.
Territory coverage includes Türkiye, Saudi Arabia, the Gulf region, Jordan, Lebanon, and Palestine.
Key Skills for This Role
Full Job Posting
Role overview
Senior Sales Representative role focused on Caterpillar’s paving products portfolio.
The role supports dealer capability, market share growth, customer solutions, and profitable sales execution across the Middle East.
Territory coverage includes Türkiye, Saudi Arabia, the Gulf region, Jordan, Lebanon, and Palestine.
What you will do
- Lead and strengthen dealer relationships in alignment with business objectives and market growth strategies.
- Drive paving equipment sales through forecasting, territory planning, and go-to-market support.
- Coach dealer sales teams and improve product knowledge, sales effectiveness, and market competitiveness.
- Support product launches and help dealers capitalize on emerging market opportunities.
- Conduct business and performance reviews and implement corrective actions to achieve sales targets.
- Partner with dealers and customers to identify selling opportunities, improve satisfaction, and build long-term relationships.
- Guide commercial actions and dealer programs while following business processes and governance standards.
- Provide technical and commercial support as the market expert for paving applications.
What will put you forward
- Bachelor’s degree in mechanical engineering or a related technical field, or equivalent industry experience.
- At least 7 years of experience in sales, business development, or dealer management in construction, heavy equipment, or industrial sectors.
- Strong commercial acumen and technical understanding of heavy machinery and paving applications.
- Experience across the Middle East market and understanding of regional business dynamics.
- Ability to influence, coach, and develop dealer networks for sustainable growth.
- Strong relationship-building, negotiation, and stakeholder management skills.
- English fluency is required; Arabic or Turkish is advantageous.
- Ability to travel up to 50% within the assigned territory.
Basic skills
- Customer focus and customized customer solutions.
- Paving product and industry knowledge.
- Decision-making and critical thinking.
- Effective communication.
- Negotiation across internal and external stakeholders.
- Relationship management.
- Business development.
- Value selling.
About Caterpillar
Caterpillar manufactures construction and mining equipment, engines, industrial gas turbines, locomotives, and related financial products and services.
The company operates globally through its products, services, and dealer network.
About Cat (CaterpillarCareers)
Global manufacturer of construction and mining equipment and engines.
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