Senior Product Manager, Education
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Key skills for this role
About the Role
Manulife seeks a Senior Product Owner to oversee Canada Retirement's Education and Engagement Programs. You will lead end-to-end strategy and execution of education programs, develop roadmaps, and drive member engagement.
Key Skills for This Role
Responsibilities
- Develop and own the roadmap for member education programs and ensure alignment to Canada Retirement’s strategic priorities and member outcome goals
- Orchestrate the end to end delivery for multiple concurrent initiatives utilizing different delivery modes
- Develop and launch new education and engagement programs based on member insights, market trends, and business goals
- Work with cross functional teams across business units and geographies to develop educational and engagement programs
- Responsible for running annual planning and quarterly updates
- Develop segmentation and lifecycle journeys to drive sustained engagement
- Ensure programs meet regulatory, privacy, and brand standards
- Manage current learning content and develop a strategy for refreshing content
- Support technology updates and vendor discussions to ensure seamless use of current technology
- Act as the education SME to various teams
Requirements
- Bachelor’s degree in business, marketing, communications, or a similar program
- 7–10+ years progressive financial services experience in product or program management
- Background in adult education OR experience building financial literacy programs OR experience launching and managing education programs (webinars, podcasts, events, workshops)
- Ability to take initiative, lead projects, and work with minimal supervision
- Excellent organizational, prioritization, and project management skills
- Ability to identify and understand business problems, explore possible solutions, and provide clear recommendations
- Exceptional collaboration, relationship management, and communication skills
- Ability to learn quickly, problem solve, and have an agile mindset
Full Job Posting
Position Overview
- Manulife is seeking an experienced and highly motivated Senior Product Owner who will oversee Canada Retirement’s Education and Engagement Programs.
- The incumbent will work closely with a cross functional team to lead the end to end strategy and execution of education and engagement programs.
Position Responsibilities
- Develop and own the roadmap for member education programs and ensure alignment to Canada Retirement’s strategic priorities and member outcome goals.
- Orchestrate the end to end delivery for multiple concurrent initiatives utilizing different delivery modes.
- Develop and launch new education and engagement programs based on member insights, market trends, and business goals.
- Work with cross functional teams across business units and geographies to develop educational and engagement programs.
- Responsible for running annual planning and quarterly updates.
- Respond quickly to market changes with updated programing.
- Develop segmentation and lifecycle journeys to drive sustained engagement.
- Ensure programs meet regulatory, privacy, and brand standards.
- Manage current learning content and develop a strategy for refreshing content.
- Support technology updates and vendor discussions to ensure seamless use of current technology.
- Act as the education SME to various teams.
Member Engagement
- Build and scale education programs across multi channel journeys.
- Using voice of customer, research, and segmentation to identify educational needs.
- Run pilots using behavioral nudges and human centered design to test new initiatives and iterative improvements for existing programs.
Cross functional Leadership
- Lead collaboratively without direct authority.
- Experience influencing and aligning teams to build consensus, make decisions, and drive outcomes in a matrixed organization.
- Collaborate closely with multiple teams across the organization to plan and execute on programs, initiatives, and campaigns.
- Meet regularly with leaders from across the organization to socialize new initiatives, collect feedback, and provide regular updates.
Program and Project Management
- Proven track record managing multiple concurrent initiatives, roadmaps, and cross functional teams.
- Facilitate meetings, maintain timelines, ensure regular and transparent communication, and align stakeholders on goals, timelines, and dependencies.
- Comfortable presenting to small and large groups of stakeholders to clearly articulate program vision and tell the education story.
- Provide regular updates and executive ready reporting on progress and results.
Data driven Decisions and Reporting
- Leverage qualitative and quantitative research to identify gaps, test messages, and refine content and channels.
- Responsible for updates to member surveys and regular review of feedback.
- Utilize the feedback to continuously improve the program offering.
- Establish measurement frameworks to track and analyze performance of program.
- Provide monthly reporting for educational programs.
- Be able to communicate the member education and engagement story with data.
Required Qualifications
- Bachelor’s degree in business, marketing, communications, or a similar program.
- 7–10+ years progressive financial services experience in product or program management.
- One or more of: Background in adult education; Experience building financial literacy programs; Experience launching and managing education programs (webinars, podcasts, events, workshops).
- Ability to take initiative, lead projects, and work with minimal supervision.
- Excellent organizational, prioritization, and project management skills.
- Ability to identify and understand business problems, explore possible solutions, and provide clear recommendations.
- Exceptional collaboration, relationship management, and communication skills.
- Ability to learn quickly, problem solve, and have an agile mindset.
- Excellent verbal and written communication skills.
Preferred Qualifications
- Bilingualism (English and French) is an asset.
- Knowledge of Canadian retirement landscape (group pension plans, RRSPs, TFSAs, decumulation, regulatory context) is a strong asset.
- Familiarity with tools such as Medallia, Adobe Analytics, WebEx, CVENT, Teams Webinars and Teams Events, Synthesia.
- Continuing education courses or experience in adult education, learning & development, or training.
- Natural curiosity to learn about new tools and technologies.
- Understanding and/or past interaction with stakeholders in the group pensions eco system.
When You Join Our Team
- We’ll empower you to learn and grow the career you want.
- We’ll recognize and support you in a flexible environment where well being and inclusion are more than just words.
- As part of our global team, we’ll support you in shaping the future you want to see.
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