Senior Product Manager, Card Experience
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Affirm is hiring a Senior Product Manager, Card Acquisition to launch and scale new acquisition channels for the Affirm Card. The role involves defining the roadmap, designing acquisition programs, and owning funnel performance end-to-end.
Key Skills for This Role
Responsibilities
- Define and own the Card Acquisition roadmap for new growth channels, setting clear hypotheses, success metrics, and sequencing
- Launch and scale new acquisition surfaces, partnering closely with Engineering and Design to deliver seamless onboarding experiences
- Design and execute acquisition programs (e.g., referrals, exploratory partner pilots) with measurable CAC→LTV impact
- Own funnel performance end to end: track weekly acquisitions, 30 day activation, drop offs by step, and implement robust incrementality testing
- Collaborate cross functionally with Risk, Compliance, Marketing, and the Card Foundations team to align dependencies
- Continuously experiment and iterate to unlock new distribution levers, maximize conversion, and expand the cardholder base
Requirements
- 4+ years in Product Management; ideally with previous background owning growth/distribution channels
- Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance
- Deep fluency in experiment design, incrementality/attribution, and CAC→LTV optimization
- Strong UX instincts for moment of intent surfaces; ability to work across web, app, and partner integrations
- Data chops (SQL/Amplitude level self serve) and a bias for shipping, learning, and iterating quickly
- Excellent cross functional leadership; experience leading embedded eng/design pods
- Bachelor’s or Master’s in Computer Science or related fields; or equivalent practical experience
Full Job Posting
Company Overview
- Affirm is reinventing credit to make it more honest and friendly, giving consumers the flexibility to buy now and pay later without hidden fees or compounding interest.
What You’ll Do
- Define and own the Card Acquisition roadmap for new growth channels, setting clear hypotheses, success metrics, and sequencing.
- Launch and scale new acquisition surfaces, partnering closely with Engineering and Design to deliver seamless, high conversion onboarding experiences.
- Design and execute acquisition programs (e.g., referrals, exploratory partner pilots) with measurable CAC→LTV impact.
- Own funnel performance end to end: track weekly acquisitions, 30 day activation, drop offs by step, and implement robust incrementality testing.
- Collaborate cross functionally with Risk, Compliance, Marketing, and the Card Foundations team to align dependencies and ensure safe, scalable growth.
- Continuously experiment and iterate to unlock new distribution levers, maximize conversion, and expand the cardholder base.
What We Look For
- 4+ years in Product Management; Ideally with previous background owning growth/distribution channels.
- Track record shipping consumer financial or regulated products; comfort partnering with Risk/Credit, Legal, and Compliance.
- Deep fluency in experiment design, incrementality/attribution, and CAC→LTV optimization.
- Strong UX instincts for moment‑of‑intent surfaces; ability to work across web, app, and partner integrations.
- Data chops (SQL/Amplitude‑level self‑serve) and a bias for shipping, learning, and iterating quickly.
- Excellent cross‑functional leadership; experience leading embedded eng/design pods.
- Bachelor’s or Master’s in Computer Science, or other related fields; or equivalent practical experience.
Benefits
- Health care coverage Affirm covers all premiums for all levels of coverage for you and your dependents.
- Flexible Spending Wallets generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses.
- Time off competitive vacation and holiday schedules allowing you to take time off to rest and recharge.
- ESPP An employee stock purchase plan enabling you to buy shares of Affirm at a discount.
Compensation
- CAN base pay range per year: CAD 153,000 CAD 213,000.
- Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits.
Workplace
- Affirm is proud to be a remote first company! The majority of our roles are remote and you can work almost anywhere within the country of employment.
- Affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned Affirm office.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Affirm
Resolutions Lead
Calgary, CAN
Affirm is hiring a Resolutions Lead to own the strategy, configuration, and daily management of the collections dialer environment. The role requires 3+ years of Five9 dialer management experience and strong understandin
Senior Manager, Software Engineering (Online Storage)
Ottawa, CAN
Affirm is seeking an experienced Engineering Leader to lead the Online Storage team within Data and Storage Services. You will manage teams handling relational and key-value storage infrastructure at scale, drive multi-q
Senior Product Manager, Card Experience
Ottawa, CAN
Affirm is hiring a Senior Product Manager to launch and scale new acquisition channels for the Affirm Card. You will define the roadmap, design acquisition programs, and own funnel performance end-to-end. Requires 4+ yea
Senior Product Manager, Card Experience
Toronto, CAN
Affirm is hiring a Senior Product Manager to launch and scale new acquisition channels for the Affirm Card. You will own the Card Acquisition roadmap, design acquisition programs, and collaborate cross-functionally to dr
Manager, Machine Learning Engineering (Underwriting)
Calgary, CAN
Affirm seeks a Machine Learning Engineering Manager to lead a team building the economic decisioning engine for underwriting. The role involves setting technical strategy, collaborating with product and risk leaders, and
Model Risk Management Lead, Machine Learning
Calgary, CAN
Affirm seeks a Model Risk Management Lead to perform independent challenges of machine learning models used for credit underwriting, risk, and fraud detection. The role requires deep knowledge of ML modeling, credit risk
Model Risk Management Lead, Machine Learning
Ottawa, CAN
Affirm seeks a Model Risk Management Lead to join the MRM team, performing independent challenges of machine learning models for credit underwriting, risk, and fraud detection. You will collaborate cross-functionally to
Staff Product Manager, App Platform & Experience
Oshawa, CAN
Affirm is seeking a Staff Product Manager to own the foundational systems and experience architecture for its consumer mobile apps and web experiences. You will define the long-term vision, lead cross-functional initiati
Resolutions Lead
Calgary, CAN
Senior Manager, Software Engineering (Online Storage)
Ottawa, CAN
Senior Product Manager, Card Experience
Ottawa, CAN
Senior Product Manager, Card Experience
Toronto, CAN
Manager, Machine Learning Engineering (Underwriting)
Calgary, CAN
Model Risk Management Lead, Machine Learning
Calgary, CAN
Model Risk Management Lead, Machine Learning
Ottawa, CAN
Staff Product Manager, App Platform & Experience
Oshawa, CAN