Senior Patient Conversion Lead
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Key skills for this role
Role Overview
Build and lead Symmetry's first dedicated Patient Conversion and Retention Department.
Initially manage patient communication, conversion, follow-up, and retention personally.
The department is intended to grow into a team of Patient Conversion Specialists.
Key Skills for This Role
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Position Summary
Build and lead Symmetry's first dedicated Patient Conversion and Retention Department.
Initially manage patient communication, conversion, follow-up, and retention personally.
The department is intended to grow into a team of Patient Conversion Specialists.
Patient Conversion and Retention
- Convert consultations into treatment programs and guide patients toward suitable recovery solutions.
- Handle patient concerns, pain points, objections, and communication throughout the patient journey.
- Follow up with patients who postponed or did not purchase treatment.
- Re-engage inactive patients and contact cancelled, no-show, and undecided patients.
- Collect feedback and build relationships that improve retention and lifetime value.
CRM Ownership
- Own the patient conversion pipeline and monitor CRM dashboards daily.
- Ensure every lead is followed up according to company standards.
- Maintain accurate CRM records and track conversion metrics.
- Identify bottlenecks, prevent lead leakage, and monitor communication history.
Sales Process and Commercial Strategy
- Develop sales scripts, WhatsApp templates, follow-up sequences, and patient communication standards.
- Create communication strategies for new treatment programs and improve service positioning.
- Research market trends and competitor positioning.
- Develop value propositions and propose promotional campaigns, retention offers, and commercial initiatives.
Team Leadership
- Recruit, train, and coach Patient Conversion Specialists as the department expands.
- Review recorded calls, monitor communication quality, maintain KPIs, and build a high-performance sales culture.
What We Are Looking For
- Strong sales and negotiation ability with confidence handling objections.
- Excellent communication, organization, commercial judgment, and analytical thinking.
- CRM experience, sales psychology knowledge, and relationship-management ability.
- Ability to write and improve sales scripts and professional WhatsApp and digital communications.
- Excellent spoken and written English.
- Russian or Arabic is an advantage.
- Healthcare experience is advantageous but not required.
Compensation
- Compensation includes performance commission based on treatment programs sold.
- An additional monthly performance bonus is based on department KPIs.
- The commission structure will be provided separately in the Compensation Schedule.
About Symmetry
Symmetry is a rehabilitation and longevity clinic in Dubai focused on pain and movement dysfunction.
The role will help build a commercial department focused on patient experience, conversion performance, and business growth.
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