Senior Manager, Web Strategy & AI Experience

Role Overview

Key Responsibilities

• Own the strategy, roadmap, and execution of the corporate website and cornerstone sales and marketing applications.
• Lead AI integration for development acceleration, content generation, prototyping, and UX personalization.
• Drive LLM-aware content, AEO/GEO, and SEO strategy for human and AI discoverability.
• Manage and mentor web developers while setting performance standards and supporting development.
• Evolve the component library and design system with design and UI teams.
• Improve site performance through technical optimization, structured data, experimentation, and conversion testing.

What We Are Looking For

• At least 5 years of experience leading web strategy or design, or digital product management.
• Hands-on experience with web technologies such as React, Next.js, web infrastructure, vibe-coding tools, and database or CMS systems.
• Experience integrating AI tools into development or content workflows, including LLM-driven coding tools.
• Experience with technical SEO, performance optimization, structured data, and LLM-aware content strategies.
• Experience managing technical teams and cross-functional initiatives with product, design, and marketing stakeholders.
• Strong communication skills for translating technical decisions into clear direction.
• Comfort with ambiguity, iteration, and reprioritization in a fast-changing AI landscape.
• B2B SaaS experience is ideal.

Compensation

• Canada compensation is listed as an annual base salary or OTE of $129,000 to $161,000.
• The posting also states that regular employees may be eligible for performance-based bonuses and benefits.