Senior Content Designer

Overview

• We're looking for a Senior Content Designer to be the architect of Ziina's product voice the person who shapes how we communicate at every touchpoint where language makes or breaks the experience.
• You'll sit inside Product & Design, embedded from the moment ideas take shape, not brought in to polish copy at the end.
• As our first dedicated content hire, you'll set the foundation others build on: the voice, the principles, the terminology, the standards.
• UX writing is your primary craft, but this role demands range, moving across product copy, onboarding flows, and voice and tone guidelines, and leaning into brand and marketing writing when required.
• This is about more than writing.
• It's about owning the full content lifecycle: from establishing terminology frameworks, to shipping copy that makes financial tasks feel effortless, to creating support responses that hold trust in high-stakes moments.
• Own and write all in-product copy, including error states, empty states, onboarding flows, confirmation screens, transactional and lifecycle emails, push notifications, help center content, and support macros, extending to web copy and lifecycle communications when needed.
• Partner closely with Product & Design teams, working in Figma to shape user flows, contribute to information architecture, and prototype content early in the design process.
• Define and evolve Ziina s voice and tone guidelines, including terminology frameworks, naming conventions, and content principles that scale across teams.
• Establish and maintain a cohesive content system that ensures consistency and clarity across all product and communication surfaces.
• Use A/B testing, usability insights, and conversion data to iterate on messaging and continuously improve content performance.
• Support brand and marketing efforts by contributing to campaign messaging and ensuring consistency of voice across all channels.
• Build and own AI-assisted content workflows, including prompt libraries and tooling that enable the team to scale high-quality content creation efficiently.