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ttcportals

Senior Associate, Global Marketing Campaigns and Content, GESS - Global Capability Center

Alvarez and Marsal
Gurugram, IND
Full-time
Senior · 3+ years experience
Onsite
Discovered Yesterday
PardotGoogle Analytics
Free

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Description

Campaign Management and Global Collaboration: Collaborate closely with the marketing team and business stakeholders to develop and implement marketing initiatives, including emails, social media content, client communications (internal/external), web pages, reports, white papers, digital ads, and more

Content Review and Editing: Review and edit a range of content types including thought leadership reports, articles, and newsletters for grammar, clarity, style, and tone, ensuring alignment with A&M’s editorial guidelines. Conduct content compliance reviews to ensure adherence to A&M’s content compliance and AI risk guidelines, helping to protect and maintain the A&M brand. Optimize content for SEO and GEO before publishing on A&M corporate channels

Project Management: Manage the daily intake of projects and ensure clear communication with internal and external team members. Brief teams on responsibilities, timelines, milestones, and expectations to ensure smooth execution and alignment across functions

Client-Centric Service: Provide excellent customer service to Global Marketing internal clients by responding promptly to urgent requests and ensuring timely project delivery with a high level of accuracy.

Campaign Documentation: Maintain detailed project and campaign plans, including milestones, responsibilities, and ownership to track progress and ensure accountability.

Performance Reporting: Leverage various technology platforms including email, social media, event and analytics platforms to execute campaigns and report on performance. Analyze campaign results, track engagement trends, and provide actionable insights and recommendations.

Quality Control: Ensure correct and compliant application of campaign process and standards across all marketing materials, delivering polished and professional assets that align with A&M’s guidelines

Experience: Minimum of 3-4 years in corporate marketing, with a strong background in executing global marketing campaigns. Experience in professional services, matrixed organization with multiple divisions and business units is a must

Campaign Management: In-depth knowledge of marketing campaign structures, best practices, and project management methodologies. Ability to handle multiple campaigns simultaneously while maintaining a focus on quality and deadlines

Analytical Skills: Demonstrates adaptability to new technologies, with a strong ability to leverage data and apply analytical thinking

Digital Marketing: Familiarity with executing multifaceted campaigns across multiple channels, including web, email, social media, and digital advertising. Experience with marketing technology tools (e.g. Pardot, Google Analytics, etc.) is a must

Editorial & Content Governance: Exceptional writing, editing, and proofreading skills, with experience editing thought leadership and digital content. A strong understanding of editorial best practices, content governance, and quality assurance, with the ability to provide constructive feedback to stakeholders. Familiarity with content compliance risks, including AI generated risks

Communication & Collaboration: Strong written and verbal communication and interpersonal skills, with the ability to work effectively across teams in a collaborative, global environment

Attention to Detail: Strong quality control mindset with a keen eye for detail, ensuring high-quality, error-free marketing assets while identifying risks that could compromise brand integrity, compliance, or campaign performance

Excellent organizational and time management skills: Ability to work autonomously and handle multiple projects simultaneously in a fast-paced, global environment while managing essential admin and reporting work.

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