Senior Associate Communications Copywriter (12 months contract)
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Key skills for this role
About the Role
Capital One Canada seeks a Senior Associate Communications Copywriter for a 12-month contract. You will craft customer-facing communications across channels, ensuring on-brand, error-free content.
Key Skills for This Role
Responsibilities
- Leverage strong writing and UX expertise to craft compelling, on brand, error free content for customer communications channels
- Interpret and build upon creative briefs to deliver digital messages (emails, SMS, push notifications), letters, statements, annual reports, card carriers, application disclosures, and more
- Ensure messaging fits delivery format, channel, or stage of customer journey, incorporating UX and accessibility standards
- Partner closely with graphic designers, editors, localization specialists, process managers, and project managers to facilitate cohesive, deadline driven work
- Develop and maintain systems and best practices for content creation, maintenance, and repurposing using appropriate tools and frameworks
- Interpret business priorities, review performance metrics, and develop strategies for creative messaging to influence them
- Present to internal stakeholders, advocate for content strategies and best practices, and anchor recommendations with reasoning
- Demonstrate knowledge of evolving industry trends and technology, including AI adoption, and adapt creative strategies
- Conduct periodic competitive audits
Requirements
- 4+ years of experience in multichannel, customer facing content creation (copywriting, content strategy, online publishing, UX writing, digital marketing, etc.)
- Proven writing and editing skills, outstanding command of English spelling and grammar, experience with CP style and company style guides
- Proficiency with varied content types including action oriented digital messages and legal/regulatory content
- Working knowledge of Adobe Workfront or comparable work management software
- Ease with managing multiple projects, maintaining copy decks, meeting deadlines, and proactively communicating status updates
- Incredible people skills and ability to partner effectively with diverse stakeholders
- Working knowledge of accessibility, plain language and SEO best practices
- A willingness to embrace change and adapt strategies
- Bachelor's degree in English, journalism, public relations or related communications field (preferred)
- Experience in financial services, insurance or other highly regulated industries (preferred)
- Experience working for an in house creative team or creative agency (preferred)
- Experience using professional AI tools to scale and improve content production (preferred)
Full Job Posting
About the Role
- In this role, you’ll be the strategic voice behind our customer facing communications, responsible for crafting, optimizing and leading our content engine across all customer communications.
- You’ll be the guardian of our brand’s pulse, using your words to deepen customer loyalty and make our brand's vision unmissable.
- You’re someone who blends storytelling with conversion psychology, knows how to pack a punch into a character limit and loves seeing your words drive actual results.
- Candidates must submit work samples/portfolios with their application.
Your Responsibilities
- Leveraging strong writing and deep user experience expertise to craft compelling, on brand, error free content for customer communications channels.
- Interpreting and building upon creative briefs to deliver digital messages (including emails, SMS, push notifications), letters, statements and account level messages, annual reports, card carriers, application disclosures and more.
- Ensuring that messaging fits its delivery format, channel or stage of the customer journey, and incorporates user experience and accessibility standards.
- Partnering closely with graphic designers, editors, localization specialists, process managers and project managers to facilitate cohesive, deadline driven work.
- Developing and maintaining systems and best practices for content creation, maintenance and repurposing. Using appropriate tools, frameworks and design systems to do so.
- Interpreting business priorities, reviewing performance metrics from current or previous customer facing communications, and developing strategies for creative messaging to influence them.
- Presenting to internal stakeholders, advocating for content strategies and best practices, and anchoring recommendations with reasoning.
- Demonstrating knowledge of evolving industry trends and technology, including AI adoption, and adapting creative strategies to leverage them effectively.
- Conducting periodic competitive audits.
Basic Qualifications
- 4+ years of experience in multichannel, customer facing content creation (copywriting, content strategy, online publishing, UX writing, digital marketing, etc.)
- Proven writing and editing skills, and outstanding command of English spelling and grammar. Experience with CP style and working with company style guides.
- Proficiency with varied content types, including action oriented digital messages (like emails, push notifications and SMS) or legal/regulatory content (application disclosures, cardholder agreement, benefits booklets).
- Adobe Workfront or comparable work management software (working knowledge).
- Ease with managing multiple projects big and small, while navigating a fluctuating workflow, maintaining copy decks, meeting deadlines and proactively communicating status updates.
- Incredible people skills and ability to partner effectively with diverse stakeholders (product, legal, process). Desire to collaborate, incorporate feedback and negotiate when necessary.
- Working knowledge of accessibility, plain language and SEO best practices.
- A willingness to embrace change, adapt strategies on the fly and be open to new ways of working.
Preferred Qualifications
- Bachelor's degree in English, journalism, public relations or a related communications field.
- Experience in financial services, insurance or other highly regulated industries.
- Experience working for an in house creative team or a creative agency.
- Experience using professional AI tools to scale and improve content production.
- Experience with email marketing tools like Taxi for Emails, Chamaileon, Knak, Salesforce Marketing Cloud (SFMC) and Hubspot.
Working at Capital One
- Enjoy a hybrid work environment, with 3 days in the office.
- Build a comfortable workspace with our one time, Work From Home allowance.
- Head office located conveniently across the street from Union Station.
- Live well—physically, financially and emotionally. Receive support for you and those who are most important to you, with full coverage for spouses, domestic partners, and dependents.
- Up to CAD 3,000 in mental health coverage and up to CAD 5,000 in tuition subsidies per year.
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