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Key skills for this role
We're looking for an SEM Specialist who wants to build real depth in paid search. Reporting to the SEM Lead, you'll own the day-to-day execution of campaigns across a portfolio of e-commerce clients — building, optimizing, and reporting on accounts while the SEM Lead sets strategy and direction.
This is a hands-on role for someone who already knows their way around a search account and wants the reps, mentorship, and ownership to grow into a true channel expert.
This role is ideal for someone who's energized by getting into the weeds of an account, sweats the details, and wants to build real expertise under someone who can teach them.
Channel Execution
Build, launch, and manage campaigns across Search, Shopping, Performance Max, Display, and YouTube, following strategy set by the SEM Lead
Handle day-to-day account management: bid adjustments, budget pacing, keyword and negative keyword management, ad copy testing, audience management
Execute testing frameworks designed by the SEM Lead and report back on results
Flag account issues, anomalies, or underperformance early — before they become client problems
Performance & Reporting
Pull and maintain performance reporting across your assigned accounts
Monitor KPIs (ROAS, CPA, spend pacing) daily and escalate anything off-track
Support the SEM Lead in prepping data and insights ahead of client calls and QBRs
Keep account documentation and change logs current and organized
Collaboration & Growth
Work closely with the SEM Lead to understand the "why" behind strategy, not just the "what"
Partner with Paid Social, Accounts, and Project Management to stay aligned on client priorities
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More from this employer
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BlueTuskr is seeking a Search Advertising Specialist to execute and optimize paid search campaigns for e-commerce clients under the guidance of an SEM Lead. The role requires one to three years of paid search experience,
Bring platform updates, new features, or ideas to the SEM Lead for consideration
Take on increasing account ownership as your skills and track record grow
Skills get you in the door. These are the qualities that make you right for this role:
You're detail-obsessed. You catch small errors before they become expensive ones.
You're coachable. You take direction well, ask good questions, and apply feedback quickly.
You're organized. You can keep several accounts moving at once without dropping the ball.
You're curious. You want to understand why a strategy works, not just execute it.
You're honest. If something's off in an account, you say so — you don't wait to be asked.
In your first 90 days:
You've learned the accounts you're supporting and can navigate them independently
You're executing campaign builds, optimizations, and reporting with minimal rework needed
You understand the SEM Lead's strategic framework and can apply it consistently
You've built a working rhythm with the SEM Lead and cross-functional teams
By the end of year one:
You're managing your assigned accounts with a high degree of independence
You've developed a specialty or strength area within SEM (e.g., Shopping/Performance Max, testing frameworks, reporting/attribution)
You're trusted to flag risks and opportunities without prompting
You're ready to take on greater account ownership or scope
Full-service e-commerce marketing and advertising agency.
Visit company websiteJobs and hiring trendsFull-time
Entry · 1+ years experience
Remote
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