Rev/Marketing Operations Manager

A recommended attribution model (first-touch, last-touch, or multi-touch) is implemented in HubSpot, documented, and understood by marketing, sales, and leadership — with the methodology presented and defended in plain language.

HubSpot operates as the initial source of truth for marketing data, reconciled cleanly with the Salesforce contact structure.

Campaigns ship daily and weekly — on brief, on time, and to a quality standard — in support of demand generation priorities.

Email compliance runs clean across all regional lanes — CAN-SPAM (US), CASL (Canada), GDPR/PECR (UK-EU) — with zero compliance incidents.

The conversational AI pilot has a documented pre-launch conversion baseline and live measurement of its impact on conversion and meetings booked.

Lead scoring, routing, and lifecycle workflows are rebuilt, documented, and trusted by sales.

Design and implement Agility's marketing attribution model in HubSpot, working within the realities of our CRM lifecycle rather than the textbook version.

Evaluate first-touch, last-touch, and multi-touch approaches; recommend one and defend the trade-offs.

Present the methodology and its reporting to marketing, sales, and executive stakeholders, and iterate based on what the business needs to see.

Build and maintain the dashboards leadership uses to make budget decisions — and be able to dissect and rebuild any dashboard from the underlying data.

Build, QA, launch, and monitor campaigns in HubSpot daily on behalf of the Associate Director, Demand Generation: emails, nurtures, workflows, forms, landing pages, lists, and segmentation.

Operate the regional outbound email lanes and their differing consent regimes.

Own campaign build quality end to end: deliverability, rendering, tracking, and data hygiene.

Own the HubSpot instance: architecture, permissions, integrations, data model, naming conventions, and documentation.

Own compliance operations across CAN-SPAM, CASL, and GDPR/PECR, including consent management, suppression, and auditability.

Partner with the Salesforce Administrator on the HubSpot–Salesforce boundary: sync health, field mapping, and the lead lifecycle handoff.

Design and maintain routing and SLA flows for our no-SDR motion, including the chatbot-to-calendar handoff.

Operate the dedicated cold-outbound sending stack alongside HubSpot — domain and mailbox health, warmup, and bidirectional sync (suppression lists out, activity and replies in) — keeping true cold email off the marketing platform in line with its acceptable-use policy.

Maintain the data-rights workflow: a documented path to delete or suppress a contact across HubSpot, the outbound sequencer, and enrichment exports.

Instrument the conversational AI pilot: capture the pre-launch website conversion baseline, define success metrics, and report pilot performance.

Apply HubSpot's current AI capabilities — such as Breeze, AI-assisted workflows, and predictive scoring — where they demonstrably improve speed or quality.

Continuously evaluate new HubSpot releases and recommend adoption where warranted.

Deep, hands-on HubSpot expertise — administration, campaign build, reporting, and data model — in a live production instance (Marketing Hub required; HubSpot certifications an asset).

Demonstrated fluency with HubSpot's current AI and agentic capabilities (for example Breeze, AI-assisted workflows, and predictive scoring), applied in production — this platform evolves monthly, and you keep pace.

Working knowledge of Salesforce and experience managing a HubSpot–Salesforce integration, with the comfort to design around non-standard CRM structures.

Proven attribution experience: you have built — not just read — attribution reporting, and you can explain the trade-offs of competing models to non-technical audiences.

Email compliance experience across at least two of CAN-SPAM, CASL, and GDPR.

Experience operating or supporting a dedicated cold-email stack — sequencer, secondary sending domains, warmup, deliverability monitoring — and syncing it cleanly with a CRM.

An analyst's mindset: you dissect dashboards down to the underlying data, rebuild what's broken, and treat measurement accuracy as a matter of professional pride.

A sense of urgency and a test-and-learn habit: you review the numbers weekly, form hypotheses, and iterate.

Fully remote work environment

Collaborative culture – and key tools enabling it

Competitive compensation package

Health, Dental & Vision benefits

RRSP matching

Life Insurance

Employee Assistance Program (EAP)

Career Development & Progression opportunities

Paid Vacation, Personal Days and Sick days

Flex Fridays in Summer, Week off between Christmas and New Years'

No Internal Meetings Fridays

We use technology to make hiring smarter, faster, and more personal, never less human. Artificial intelligence (AI) tools help us manage applications efficiently and highlight qualifications that align with each role, allowing our recruiters to focus more on meaningful conversations with candidates. AI does not make hiring decisions at Agility. Every decision is made by people, our hiring managers and recruitment professionals, who are trained to apply sound judgment and equitable practices at every stage. We believe technology exists to amplify human insight, not replace it. That belief shapes how we build relationships, tell stories, and grow our teams.

At Agility, we strive every day to build a more inclusive work environment and introduce tools that enable it. We strongly encourage applications from all people regardless of race, religion, gender, age, disability status or sexual orientation.

Even if you find yourself not checking all the boxes of our listed requirements but you are excited about this opportunity, we'd love to hear from you anyway. Our Talent Acquisition team will review your application for this role, and other potential role matches open now or in the future.

If, at any stage of the application process, you require accommodation owing to disability or a medical need, please let us know at careers@agilitypr.com for us to make appropriate arrangements.

Agility PR Solutions is a global leader in media intelligence and PR technology. Founded in 2003, we help communications teams around the world drive awareness, make smarter decisions, and protect their reputation when it matters most. Our enterprise-grade platform unifies media relations, media monitoring, social listening, AI visibility, and media intelligence into a single seamless system—turning overwhelming streams of coverage and conversation into decision-ready intelligence. Recognized for ease of use, results, and customer support, Agility is one of the most trusted names in media intelligence. Our mission is to empower the voices that shape the world's narratives, and we're looking for people who want to help us do it.