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naukri

Regional Marketing Manager Middle East

Thales
United Arab Emirates, UAE
Senior
2 months ago
Digital MarketingSEO/SEMContent MarketingSocial Media MarketingCampaign ManagementBrand Management
Free

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Digital MarketingSEO/SEMContent Marketing
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Overview

  • 1.
  • Lead regional insights/CMI, in contribution to global marketing and product strategy
  • Monitor regional airline trends and competitive dynamics
  • Capture Middle Eastern airlines needs through direct engagement and market analysis
  • Leverage regional digital analytics and usage data to understand passengers behaviors and engagement trends
  • Deliver consolidated regional insights in bi-monthly reviews with Global CMI and Product Marketing teams
  • Contribute to global segmentation, pricing, and product roadmap discussions with regional inputs
  • Identify local partnership opportunities with Product Management
  • 2.
  • Lead all regional marketing activities, in support of customer success pursuits
  • Build and activate engagement plans with Customer Success for key priority target accounts/opportunities
  • Partner with Customer Success to build TVO analyses
  • Act as regional IFE product expert and primary liaison for Product Marketing
  • Adapt global marketing materials and demos for regional pursuits
  • Leverage regional market insights and data to shape regional narrative
  • Conduct product presentations and pitches at regional industry events.
  • Build senior-level relationships as needed with regional customers, partners, and potential technology providers.

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