Principal Data Scientist

Data science is at the heart of decision making in Sky and drives a majority of decisions across marketing, customer interactions and customer services at Sky. In the Advanced Analytics team, w e are scaling up our data science practice to transform how we manage customers across all life cycles for both experience profitability. We have built and successfully deployed intelligence into Sky and are already delivering realisable value into the business. We gather a very large amount of data on customer behaviours and interactions and are looking for data scientists to extra ct value from our data assets and maximise customer value.

Producing high quality, actionable insights through advanced analytics and cutting-edge predictive algorithms : work as a self-starter and be actively curious about what numbers are telling us and how they can be actioned upon to improve our customer experience

Designing and implementing innovative and commercially led data science and insights roadmaps with stakeholders (marketing, retention, service, finance) to improve the way they make decisions: hypotheses-led problem solving to deliver solutions to business problems .

Engage with our technology teams and data engineers to build compliant, efficient and scalable solutions

Strengthen our internal data science capabilities by continuously innovating and driving new ideas , building technology partnerships with our vendors, training and developing our people and creating a world class data science team at Sky

Engage with key stakeholders (marketing, retention, service, finance) to understand business objectives and support these objectives through best use of advanced analytics approaches.

Responsible for identifying the best analytical techniques, developing the solution, creating a fram ework for testing the solution and measuring the incremental value to the business from the solution

Strong track record delivering end ‑ to ‑ end data science solutions (preferably B2C) in cloud environmen t

Deep expertise in machine learning and statistical modelling, with proven impact in areas like personalisation, churn, pricing, and optimisation

Ability to quickly understand a business objective , problem solving to create an analytical solution and develop a solution alongside stakeholder s are essential

Commercial knowledge and applications of data science to drive commercial value is a must – everything we do drives value into the business

Hands ‑ on experience with Generative AI and LLMs, including prompt engineering, fine ‑ tuning , evaluation, and production deployment

Strong command of modern data stacks, including Python, SQL, Spark, BigQuery , and Snowflake

Clear communication skills, able to explain complex AI concepts, including LLMs and agentic systems, to both technical and non ‑ technical audiences

There's one thing people can't stop talking about when it comes to #LifeAtSky : the perks . Here’s a taster:

Sky Q, for the TV you love all in one place

The magic of Sky Glass at an exclusive rate

A generous pension package

Private healthcare

Discounted mobile and broadband

A wide range of Sky VIP rewards and experiences

We are a Disability Confident Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all, and will make reasonable adjustments to support you where appropriate . Please flag any adjustments you need to your recruiter as early as you can.

We’ve embraced hybrid working and split our time between unique office spaces and the convenience of working from home. You’ll find out more about what hybrid working looks like for your role later on in the recruitment process.

Our Osterley Campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Gunnersbury, Ealing Broadway and South Ealing tube stations. There’s also plenty of bike shelters and showers.

On campus, you’ll find 13 subsidised restaurants, cafes, and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.

We'd love to hear from you

Inventive, forward-thinking minds come together to work in Tech, Product and Data at Sky. It’s a place where you can explore what if, how far, and what next.

But better doesn’t stop at what we do, it’s how we do it, too. We embrace each other’s differences. We support our community and contribute to a sustainable future for our business and the planet.

If you believe in better, we’ll back you all the way.

Just so you know: if your application is successful, we’ll ask you to complete a criminal record check. And depending on the role you have applied for and the nature of any convictions you may have, we might have to withdraw the offer.