Performance marketer
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Key skills for this role
About the Role
Milestone Homes Real Estate Broker is hiring a Performance Marketing Specialist in Dubai to plan and optimize digital ad campaigns across Google, Meta, and TikTok. The role focuses on generating high-quality leads for real estate sales.
Key Skills for This Role
Responsibilities
- Plan, launch, manage, and optimize paid advertising campaigns across Google, Meta (Facebook & Instagram), TikTok, and other relevant platforms
- Generate high quality buyer, seller, and tenant leads for the sales team
- Monitor campaign performance and continuously improve key metrics such as CPL, CTR, ROAS, and conversion rates
- Conduct audience research, competitor analysis, and market trend assessments
- Develop and test ad creatives, landing pages, and campaign strategies
- Track, analyze, and report campaign performance using analytics and reporting tools
- Manage advertising budgets effectively to maximize results
- Collaborate with the sales, marketing, and content teams to align campaign objectives
- Stay up to date with the latest digital marketing trends, platform updates, and best practices
Requirements
- Proven experience in performance marketing and paid advertising
- Strong knowledge of Google Ads, Meta Ads Manager, and digital marketing analytics
- Experience in lead generation campaigns
- Ability to analyze data and make data driven decisions
- Strong communication and problem solving skills
- Experience in UAE real estate marketing is highly preferred
- Knowledge of CRM systems and conversion tracking tools is an advantage
- Self motivated, proactive, and results oriented
Full Job Posting
Position Overview
- We are seeking a results driven Performance Marketing Specialist to join our growing team. The ideal candidate will be responsible for planning, executing, and optimizing digital advertising campaigns to generate quality leads, maximize return on investment, and support the company's sales objective
Key Responsibilities
- Plan, launch, manage, and optimize paid advertising campaigns across Google, Meta (Facebook & Instagram), TikTok, and other relevant platforms
- Generate high quality buyer, seller, and tenant leads for the sales team
- Monitor campaign performance and continuously improve key metrics such as CPL, CTR, ROAS, and conversion rates
- Conduct audience research, competitor analysis, and market trend assessments
- Develop and test ad creatives, landing pages, and campaign strategies
- Track, analyze, and report campaign performance using analytics and reporting tools
- Manage advertising budgets effectively to maximize results
- Collaborate with the sales, marketing, and content teams to align campaign objectives
- Stay up to date with the latest digital marketing trends, platform updates, and best practices
Requirements
- Proven experience in performance marketing and paid advertising
- Strong knowledge of Google Ads, Meta Ads Manager, and digital marketing analytics
- Experience in lead generation campaigns
- Ability to analyze data and make data driven decisions
- Strong communication and problem solving skills
- Experience in UAE real estate marketing is highly preferred
- Knowledge of CRM systems and conversion tracking tools is an advantage
- Self motivated, proactive, and results oriented
What We Offer
- Competitive salary of AED 6,000 per month
- Performance based incentives and growth opportunities
- Opportunity to work with a growing and ambitious real estate company
- Supportive and collaborative work environment
- Access to the latest marketing tools and technologies
- Career development and advancement opportunities
- Benefits as per UAE Labour Law
Location
- Dubai, UAE (In Person)
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