Marketing Specialist
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Manpower Middle East seeks a Marketing Specialist for a client to develop and execute B2B and B2C marketing campaigns. The role involves campaign management, content creation, digital marketing, data analytics, and market research.
Key Skills for This Role
Responsibilities
- Plan, execute, and optimize end to end multi channel marketing campaigns (digital, email, social media, and events)
- Copywrite and develop engaging marketing assets, newsletters, website content, and social media collateral
- Oversee SEO/SEM efforts, manage paid ad budgets, and monitor website traffic performance
- Analyze campaign KPIs using tools like Google Analytics 4 (GA4) to generate actionable insights and performance reports
- Monitor industry trends, track competitor activity, and identify new market opportunities in the region
Requirements
- 3+ years of experience in marketing management, digital marketing, or a specialist role
- Proficiency with Google Ads, GA4, social media management tools, and email marketing platforms (e.g., HubSpot, Mailchimp)
- Exceptional copy writing and verbal communication skills in English
- Strong project management and data interpretation capabilities
- Bachelor’s degree in Marketing, Communications, or a related field
Full Job Posting
Role Overview
- We are seeking a dynamic, results driven Marketing Specialist to develop and execute B2B and B2C marketing campaigns for our client.
- In this role, you will analyze market trends, manage digital channels, and create compelling content to drive brand awareness and lead generation.
- The ideal candidate blends creative storytelling with data driven strategy.
Key Responsibilities
- Campaign Management: Plan, execute, and optimize end to end multi channel marketing campaigns (digital, email, social media, and events).
- Content Creation: Copywrite and develop engaging marketing assets, newsletters, website content, and social media collateral.
- Digital & Performance Marketing: Oversee SEO/SEM efforts, manage paid ad budgets, and monitor website traffic performance.
- Data Analytics: Analyze campaign KPIs using tools like Google Analytics 4 (GA4) to generate actionable insights and performance reports.
- Market Research: Monitor industry trends, track competitor activity, and identify new market opportunities in the region.
Requirements & Qualifications
- Experience: 3+ years of experience in marketing management, digital marketing, or a specialist role.
- Technical Skills: Proficiency with Google Ads, GA4, social media management tools, and email marketing platforms (e.g., HubSpot, Mailchimp).
- Soft Skills: Exceptional copy writing and verbal communication skills in English. Strong project management and data interpretation capabilities.
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Manpower Middle East
Marketing Intern
Dubai, UAE
Manpower Middle East seeks a motivated Marketing Intern in Dubai. The role involves assisting with marketing campaigns, content creation, market research, social media management, and campaign performance tracking. Ideal
Junior Accountant
Dubai, UAE
Manpower Middle East is looking for a detail-oriented Junior Accountant with at least 2 years of experience to support day-to-day accounting operations in Dubai. Responsibilities include recording transactions, accounts
Software Engineer
Dubai, UAE
Manpower Middle East is seeking a Software Engineer in Dubai to design, develop, test, and maintain scalable software applications. Candidates need a Bachelor's degree in Computer Science or related field and at least 3
Front Desk Staff
Dubai, UAE
We are seeking a professional and customer-focused Front Desk Staff member to join our team in Dubai. The ideal candidate will be the first point of contact for visitors and clients, providing efficient administrative an
Market Access & Pricing Executive
Dubai, UAE
Manpower Middle East is hiring a Market Access & Pricing Executive for a pharmaceutical client in Dubai. The role supports market access, pricing, and reimbursement strategies across the Middle East and Africa. Candidate
Nurse (Registered)
Dubai, UAE
Our client is seeking a dynamic and experienced Aesthetic Nurse to join their growing team in Dubai. The role is ideal for a patient-focused nursing professional with experience in dermatology, aesthetics, or cosmetic tr
HVAC Service Coordinator
Dubai, UAE
Manpower Middle East is seeking an HVAC Service Coordinator/Deployer for a 12-month contract in Dubai. The role involves scheduling technicians, liaising with customers, and managing service documentation. Candidates sho
Sr Poject Manager/ Program Manager – Deal Management
Dubai, UAE
Our client seeks a Program Manager – Deal Management to oversee strategic deal portfolios across the GCC region. The role requires strong analytical, project management, and commercial skills to drive business objectives
Marketing Intern
Dubai, UAE
Junior Accountant
Dubai, UAE
Software Engineer
Dubai, UAE
Front Desk Staff
Dubai, UAE
Market Access & Pricing Executive
Dubai, UAE
Nurse (Registered)
Dubai, UAE
HVAC Service Coordinator
Dubai, UAE
Sr Poject Manager/ Program Manager – Deal Management
Dubai, UAE