Marketing Specialist

Company Description

• Trusity is an innovative skill-tech platform focused on equipping children and youth, aged 8 to 18 years, with essential 21st-century skills like digital literacy, financial literacy, and entrepreneurship.
• The platform enables students to tackle real-world problems by fostering critical thinking, problem-solving, and collaboration skills.
• Trusity’s mission is to close the skills gap and empower students to excel as future leaders, innovators, and entrepreneurs.
• Trusity launched TruPreneurs.AI, the world's first multi-AI agent technology that supports students in becoming founders, problem solvers, and change-makers.
• What you will own - The Role and Responsibilities:
• Brand and Visibility: Build and grow Trusity and

TruPreneurs.AI

• 's presence across global markets.
• Make sure the right people, schools, parents, institutions and partners know who we are and what we stand for.
• B2B Lead Generation: Research, identify and drive school and institutional partnerships. Understand the education landscape across our target markets and build a pipeline that converts.
• Campaigns, PR and Events: Plan and execute B2B and B2C ad campaigns, press outreach, school engagement programmes and events that move the needle on visibility and leads, without burning through a startup budget.
• Analytics and Reporting: Track what works. Build a reporting rhythm that tells us clearly what is driving impact and what needs to change.
• Market Intelligence: Spot opportunities before they become obvious. Help us position

TruPreneurs.AI

• as the globally recognised platform for K-12 entrepreneurship.
• Who we are looking for:
• You are self-driven. You do not wait to be told what to do. You see a gap and you fill it.
• You are creative and practical in equal measure. You know how to get results without a Fortune 500 budget and you are proud of that.
• You communicate exceptionally well, in writing, in presentations, and in rooms full of people who need to be convinced.
• You are fluent in AI tools, for content creation, design, video editing and advertising. You do not use them as a shortcut. Instead, you use them to do better work.
• You care about children. Not as a line on a cover letter. Actually care.

Why Trusity