Marketing Executive
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Role Overview
Join the founding team at Harrow International School Abu Dhabi as a Marketing and Communications Executive.
Build the school's brand presence and support enrollment growth by showcasing its distinctive educational experience to the community and prospective families.
Deliver marketing and communications activity aligned with academic excellence, character development, and global citizenship.
Key Skills for This Role
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The Role
Join the founding team at Harrow International School Abu Dhabi as a Marketing and Communications Executive.
Build the school's brand presence and support enrollment growth by showcasing its distinctive educational experience to the community and prospective families.
Deliver marketing and communications activity aligned with academic excellence, character development, and global citizenship.
Key Accountabilities
- Deliver marketing and communications activities that reflect the values and standards of a Harrow education.
- Manage the school's social media channels and internal and external communications.
- Promote, showcase, and market the school to parents, prospective parents, press, and social media outlets.
- Develop loyalty and advocacy for the school and wider Taaleem group through marketing, communication, and social media tactics.
- Support recruitment, reputation, and retention targets.
- Execute Harrow International School's marketing strategy and support creation of a school-specific strategy with the Taaleem Central Office Marketing team.
Required Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Minimum 2–3 years of experience in marketing or communications roles.
- Demonstrated expertise in digital marketing, content creation, and social media management.
- Strong portfolio showing successful marketing campaigns.
- Excellent written and verbal communication skills in English.
- Proficiency with marketing technology platforms and analytics tools.
- Successful applicants must undergo enhanced child protection screening, including references, qualification checks, identification, and police checks.
Preferred Qualifications
- Experience in education marketing, particularly in premium international or boarding schools.
- Understanding of the UAE/GCC education landscape.
- Knowledge of Harrow's heritage and educational philosophy.
- Familiarity with marketing automation tools and CRM systems.
Key Competencies
Develop innovative, visually compelling campaigns and align marketing initiatives with organisational goals.
Understand digital marketing channels and analytics and build relationships with diverse stakeholders.
Manage multiple priorities in a dynamic setting and drive measurable outcomes.
Work effectively in multicultural environments.
School Context
Harrow International Schools UAE are being established through a partnership between Harrow School and Taaleem.
The schools will offer an ambitious curriculum, high standards of teaching, child-centred pastoral care, and opportunities for leadership and community service.
Application Process
- Applications must include an up-to-date CV and a covering letter outlining suitability against the job description.
- Applicants barred from regulated activity relevant to children must not apply.
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