Marketing Community Lead
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Key skills for this role
About the Role
Set up and grow Arabic channels, adapt brand messaging, engage community, mentor moderators, ensure cultural sensitivity, and manage conflicts with bilingual proficiency.
Key Skills for This Role
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Key Responsibilities
- Launch & Growth: Set up and grow Mirai s Arabic channels on Discord, Facebook, and other relevant social platforms.
- Localization: Adapt global brand messaging into native Arabic that feels authentic, accounting for regional dialects and cultural nuances.
- Engagement: Design and execute community-led initiatives, including AMAs, local contests, and virtual events to drive high retention.
2. Leadership & Mentorship
- Team Training: Recruit, onboard, and mentor junior community moderators, providing them with the tools and guidance to succeed.
- Quality Assurance: Develop internal standard operating procedures and communication guidelines for the Arabic team.
- Performance Tracking: Set KPIs for junior staff and provide regular feedback to ensure a high standard of community support.
3. Moderation & Safety
- Cultural Sensitivity: Ensure all community interactions respect regional norms while adhering to Mirai s global safety standards.
- Crisis Management: Proactively manage community conflicts and serve. Bilingual Excellence: Native-level fluency in Arabic and professional-level proficiency in English is a must. You must be comfortable communicating with a global team in English while managing the community in Arabic.
- as the lead for regional crisis communication.
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