Marketing

The world is electrifying. As we plug in more devices and services, we need new ways to connect to power.

The traditional, one-size-fits-all utility approach — with complicated bills and frustrating customer service — no longer works. At Light, we make it easy to get affordable, renewable electricity by embedding power with the products that consumers already use, from the companies they love.

Light’s mission is to power a sustainable and abundant energy future for everyone. With Light's utility-as-API platform, companies from automakers and solar providers to real estate and beyond can offer their own, integrated electricity plans.

Imagine purchasing an electric vehicle that includes unlimited home charging, or solar panels that come bundled with any excess energy you might need from the grid. At Light, we're creating a flexible future where any company can offer their own branded electricity plans and make clean energy convenient for their customers.

Join us in building the digital energy infrastructure for a dynamic, sustainable future.

Your mission is to make embedded electricity feel inevitable and establish Light as the company defining the category.

You'll join as Light's founding marketing leader, working directly alongside the founders and GTM team to define how we tell our story and bring it to market. You'll own Light's narrative, translate it into compelling stories for the different markets we serve, and build the marketing function that turns that story into awareness, demand, and growth.

As our first marketer, you'll start as a hands-on generalist, working across positioning and messaging, content, PR and communications, partner marketing, social and earned media, field and events, and whatever else helps get Light in front of the right companies. You'll establish what works, build the systems behind it, and then hire and develop the team to scale it.

This is an opportunity to join at an inflection point: a new category waiting to be defined, a growing set of partners and markets to tell stories about, and the resources to build something ambitious, while still early enough that your point of view will shape what Light stands for in the world.