Manager – Experiential & Product Marketing
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Key skills for this role
About the Role
Mashreq is seeking a Manager for Experiential & Product Marketing to support planning, execution, and scaling of experiential activations for Mashreq NEO BIZ and Business Banking.
Key Skills for This Role
Responsibilities
- Support planning, execution, and scaling of experiential and event led activations for Mashreq NEO BIZ and Business Banking
- Manage end to end delivery of events including coordination, logistics, branding, and post event amplification
- Strengthen brand presence in the UAE's dynamic business landscape
- Deliver impactful, localized brand experiences across free zones, SME communities, influencer channels, and media platforms
Requirements
- Experience in experiential marketing or event management
- Strong project management and organizational skills
- Ability to manage multiple stakeholders efficiently
- Proactive in planning and execution
Full Job Posting
Role Overview
- As Manager Experiential & Product Marketing, this role will support the planning, execution, and scaling of experiential and event led activations for Mashreq NEO BIZ and Business Banking.
- From influencer engagements and industry forums to partner showcases, referral channel meetups, and free zone roadshows, you will manage the end to end delivery of events.
- This role focuses on delivering impactful, localized brand experiences across free zones, SME communities, influencer channels, and media platforms.
Key Responsibilities
- Manage end to end delivery of events, including coordination, logistics, branding, and post event amplification.
- Strengthen brand presence in the UAE’s dynamic business landscape.
- Turn opportunities into well executed experiences, managing multiple stakeholders efficiently.
- Ensure seamless, high quality delivery.
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