Lead Generation Specialist / Telecaller

About Us

Key Responsibilities

• Conduct outbound calls to prospective customers using approved lead lists, databases, campaigns, and other sources.
• Identify and qualify potential customers based on agreed criteria, needs, budget, timing, and decision-making authority.
• Introduce the company, products, and services clearly and professionally.
• Engage prospects in meaningful conversations to understand their requirements and business challenges.
• Generate qualified leads and schedule appointments, consultations, product demonstrations, or sales meetings for the relevant team.
• Follow up with prospects through phone, email, messaging platforms, and other approved communication channels.
• Maintain accurate lead information, call outcomes, notes, follow-up dates, and prospect status in CRM systems.
• Prioritize leads according to quality, engagement, potential value, and sales-readiness.
• Work closely with sales and marketing teams to improve lead quality, campaign performance, and conversion rates.
• Follow approved call scripts, messaging frameworks, qualification processes, and communication standards while adapting naturally to each prospect.
• Handle objections and questions professionally and identify appropriate next steps.
• Conduct reactivation campaigns for dormant, inactive, or previously contacted prospects.

Requirements

• Bachelor’s degree or equivalent qualification in Business, Marketing, Communications, Sales, or a related field is preferred.
• 3+ years of professional experience in telemarketing, lead generation, inside sales, business development, customer service, or a similar role.
• Excellent spoken and written English with clear, confident, and professional communication.
• Strong telephone communication, active listening, questioning, persuasion, and objection-handling skills.
• Comfortable making a high volume of outbound calls and engaging unfamiliar prospects.
• Results-oriented mindset with the ability to work toward measurable activity and conversion targets.
• Strong organizational and follow-up skills with excellent attention to detail.
• Experience with CRM systems, lead-management platforms, sales tools, VoIP systems, or call-center software.
• Ability to qualify prospects accurately and recognize genuine sales opportunities.
• Persistent and resilient approach when handling rejection or difficult conversations.
• Strong computer literacy and confidence using email, spreadsheets, CRM, and digital communication tools.
• Ability to work independently in a fully remote environment while maintaining consistent productivity.

What We Offer

• Flexible part-time working hours with a fully remote work arrangement.
• Competitive compensation aligned with experience and responsibilities.
• Opportunity to develop expertise in lead generation, outbound sales, CRM management, and business development.
• Exposure to diverse industries, customer segments, sales campaigns, and international markets.
• Professional development opportunities and continuous training in sales communication, prospecting, and lead qualification.
• A performance-focused environment where initiative, persistence, communication, teamwork, and measurable results are highly valued.