Junior Digital Marketing Executive
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Key skills for this role
About the Role
American University in the Emirates is seeking a motivated Junior Digital Marketing Executive to support digital campaigns, social media, and paid advertising. The ideal candidate has 0-2 years of experience, a bachelor's degree in a related field, and basic knowledge of digital marketing tools.
Key Skills for This Role
Responsibilities
- Assist in planning and executing digital marketing campaigns across various online platforms
- Support lead generation and student recruitment campaigns
- Coordinate with internal teams to develop digital marketing content
- Assist in managing campaigns on Google, Meta, LinkedIn, YouTube, TikTok, and other digital platforms
- Monitor campaign performance and prepare basic performance reports
- Support audience targeting and campaign optimization activities
- Assist in creating and scheduling content for social media channels
- Monitor engagement and respond to basic inquiries when required
- Coordinate with the design team to develop digital creatives
- Support website content updates and landing page optimization
- Assist in tracking campaign performance using Google Analytics and Google Tag Manager
- Prepare basic reports on website traffic and campaign results
Requirements
- Bachelor's degree in Marketing, Communications, Digital Media, Business, or related field
- 0–2 years of experience in Digital Marketing (internships a plus)
- Basic understanding of digital marketing concepts and online advertising
- Familiarity with Google Ads and Meta Ads Manager is an advantage
- Basic knowledge of SEO and Google Analytics preferred
- Experience with Canva, Adobe Creative Suite, or similar design tools is a plus
Full Job Posting
Job Overview
- Junior Digital Marketing Executive at American University in the Emirates
- Salary Range: AED 4,000 – 5,000 per month (subject to experience) + additional benefits
Qualifications & Experience
- Bachelor's degree in Marketing, Communications, Digital Media, Business, or a related field
- 0–2 years of experience in Digital Marketing (internships are a plus)
- Basic understanding of digital marketing concepts and online advertising
- Familiarity with Google Ads and Meta (Facebook & Instagram) Ads Manager is an advantage
- Basic knowledge of SEO principles and Google Analytics is preferred
- Experience with Canva, Adobe Creative Suite, or similar design tools is a plus
Skills & Competencies
- Strong communication and interpersonal skills
- Creative mindset with attention to detail
- Good analytical and problem solving abilities
- Ability to manage multiple tasks and meet deadlines
- Eagerness to learn new digital marketing tools and platforms
- Team player with a proactive attitude
- Good organizational and time management skills
Key Responsibilities
- Assist in planning and executing digital marketing campaigns across various online platforms
- Support lead generation and student recruitment campaigns
- Coordinate with internal teams to develop digital marketing content
- Assist in managing campaigns on Google, Meta, LinkedIn, YouTube, TikTok, and other digital platforms
- Monitor campaign performance and prepare basic performance reports
- Support audience targeting and campaign optimization activities
- Assist in creating and scheduling content for social media channels
- Monitor engagement and respond to basic inquiries when required
- Coordinate with the design team to develop digital creatives
- Support website content updates and landing page optimization
- Assist in tracking campaign performance using Google Analytics (GA4) and Google Tag Manager
- Prepare basic reports on website traffic and campaign results
Additional Information
- AUE is located in Dubai Intl. Academic City
- AUE is accredited by SACSCOC and licensed by CAA, Ministry of Education, UAE
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