Head of Sales and Operations

Overview

Key Responsibilities

• Own end-to-end execution across sales, distribution, and operations
• Lead the sales team to deliver volume, revenue, and coverage targets
• Strengthen route-to-market strategy to ensure full market coverage and availability
• Drive in-market execution across retail, wholesale, and HORECA channels
• Monitor sales performance regularly and take immediate corrective actions
• Oversee coordination between production, inventory, and logistics to ensure consistent supply
• Ensure on-time delivery and minimize stock-outs and overstocking
• Align production planning with market demand in coordination with factory teams
• Own P&L performance, including revenue growth, cost control, and margin optimization
• Identify and implement cost-saving and efficiency improvement initiatives
• Set, track, and enforce KPIs across sales, distribution, and operations
• Drive accountability and performance across teams
• Strengthen collaboration between sales, logistics, finance, and production to resolve bottlenecks quickly

Requirements

• 4+ years of experience in the bottled water industry (mandatory)
• Oversee end-to-end operations sourcing, production, logistics, and sales.
• Improve efficiency, reduce costs, and eliminate waste across all functions.
• Ensure production quality, compliance, and operational excellence.
• Manage the P&L and deliver growth in revenue and profitability.
• Set and track KPIs across sales and production.
• Lead and develop sales team
• Strengthen route-to-market and ensure market coverage.
• Drive collaboration between factory, logistics, sales, and finance.
• English required
• Arabic preferred but not mandatory (must be able to manage Arabic-speaking teams)