Head of Podcasts

Job Description

Key Responsibilities

• Portfolio & Content Strategy
• Define and execute the overarching digital audio strategy, balancing editorial excellence with high-growth commercial viability.
• Oversee the end-to-end development of original audio and video content, companion programming for major broadcast properties, and original talent-led shows.
• Continuously evaluate network performance, optimizing production resources by expanding high-performing titles and sunsetting underperforming assets.
• Drive content innovation by transitioning traditional audio setups into video-first, cross-platform formats optimized for YouTube, digital video platforms, and social media.

Commercial & Business Development

Team Leadership & Talent Management

Required Experience & Skills

• Leadership: 7+ years of senior leadership experience managing content strategy, operations, and P&L within digital audio, podcast networks, commercial radio, or modern media publishing.
• Commercial Acumen: Demonstrated success in developing profitable content models, securing major direct sponsorships, and aligning digital audio products with broader media sales strategies.
• Content & Production Expertise: Deep knowledge of full-funnel podcast production—from creative development and scripting to video-first production and post-production workflows.
• Platform & Analytics Knowledge: Mastery of podcast hosting systems, RSS distribution, programmatic ad tech, YouTube channel growth strategies, and audience analytics platforms.
• Talent Relations: Strong background in negotiating with, coaching, and managing high-profile broadcast personalities and digital content creators.
• Strategic Vision & Adaptability: Ability to identify emerging audio and media trends, turn abstract ideas into viable content products, and lead teams through digital transformation.
• Additional Information How we work At Nine, our flexible work options vary by role and team. Depending on the position, this may include flexible hours, hybrid work, or part-time arrangements. We welcome discussing your flexibility needs during the hiring process - just ask the Talent Acquisition team. Our employee benefits include:
• 18 weeks paid parental leave with no distinction between primary and secondary carers
• Access to 'Employee Exclusives' program - a way of getting closer to our incredible brands, offering unique experiences, behind-the-scenes access, and awesome perks.
• Digital newspaper subscription to our mastheads
• Annual gift voucher for Stan subscription
• More info at Nine Careers
• Our Commitment to Diversity and Inclusion We're committed to a safe, respectful and inclusive Nine. From day one, you'll be encouraged to bring your whole self to work and will be supported to perform at your best. We encourage applications from Aboriginal and Torres Strait Islander people, people with disabilities, and of all ages, genders, nationalities, backgrounds and cultures as we recognise the importance and value of diverse perspectives. Should you require any adjustments to the recruitment process, please advise us when you apply. Work rights: Please note to apply for this role you must already have the right to lawfully work and live in Australia.