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Head of Ecommerce KSA

Beiersdorf
Jeddah, KSA
Full Time
Director
2 weeks ago
E commerce StrategyOmnichannel MarketingData AnalysisNegotiationMS OfficeArabic
Free

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Key skills for this role

E commerce StrategyOmnichannel MarketingData Analysis
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Your Tasks

  • Design the E commerce transformation journey and superlative growth path.
  • Identify and tap the new and emerging channels of future, to generate profitable business through them.
  • Drive Key Customer selection followed by process re engineering to build efficiencies in the system.
  • Set up robust Review mechanisms & analyze data from various MIS to facilitate insights & action planning.
  • Collaborate with cross functional partners on all aspects of Ecommerce business, including product portfolio, content strategy, promotional campaigns, commercial investments and full funnel integration.
  • Drive productivity through improved execution and measure the reach of unexploited e tailers.
  • Develop Promotional & Assortment strategy for e commerce by understanding competitive and business trends.
  • Evolve and conceptualize SKU focus. Ensure alignment with Marketing, Supply Chain, Finance and Sales.
  • Drive the magic formula parameters of UV, CVR, AOV & loyalty, through focused actions.
  • Review of sales systems and processes in e tailer’s distribution and drive standardization & optimization.
  • Provide thought leadership and advise MU Management Team on Omni Channel commerce to build a future proof organization.
  • Lead the omnichannel strategy and growth within KSA.

Your Profile

  • Bachelor from an accredited university with a focus on Sales, Digital or Brand marketing.
  • Sales and Marketing experience of 7+ yrs in FMCG.
  • Proven track record of successfully growing E Commerce business for a FMCG Company OR Category management with top Ecom e tailers.
  • Excellent verbal and written communication skills in Arabic & English are mandatory.
  • High proficiency in MS Office applications with emphasis on advanced excel.
  • Excellent communication and negotiation skills.
  • Strong Analytical and decision making skills.
  • Entrepreneurial and International mindset, Ability to adapt.
  • Experience of handling large projects, require significant change management effort.

About Beiersdorf

  • Beiersdorf develops innovative skin and body care products for brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello.
  • We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, employees, environment and society.
  • We embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

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