Head of Commercial Excellence
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Key skills for this role
Role Overview
Sonihull, an Alfa Laval group company, is creating a senior global Head of Commercial Excellence role.
The role works with the Head of Sales and Regional Business Managers to improve commercial execution, sales operations, governance, and regional collaboration.
The position is hands-on and field-based, with significant travel and scope to grow as Sonihull expands.
Key Skills for This Role
Full Job Posting
Role Overview
Sonihull, an Alfa Laval group company, is creating a senior global Head of Commercial Excellence role.
The role works with the Head of Sales and Regional Business Managers to improve commercial execution, sales operations, governance, and regional collaboration.
The position is hands-on and field-based, with significant travel and scope to grow as Sonihull expands.
Field Leadership and Capability
- Coach Regional Business Managers through customer and sales engagement shadowing.
- Create structured coaching, onboarding, and capability-development approaches for the global RBM network.
- Identify and close sales capability gaps across regions.
Commercial Governance and Operations
- Review CRM usage, pipeline reporting, quoting, pricing approvals, and KPI structures.
- Implement a scalable sales operations model across regions.
- Set standards and cadence for forecasting, pipeline management, and performance reporting.
Global and Regional Alignment
- Strengthen communication, operating rhythm, and decision-making between global sales leadership and regional teams.
- Support the Head of Sales in setting and driving the global sales agenda.
- Recommend improvements to sales leadership structure and operating cadence.
Technology Adoption and Strategy
- Investigate competency, training, incentive, and awareness factors affecting Sonihull adoption across Alfa Laval regions.
- Implement targeted interventions with regional sales leadership to close adoption gaps.
- Contribute to global commercial strategy and represent sales leadership in stakeholder discussions.
Required Qualifications
- University degree in business, engineering, or a related field.
- At least 10 years of international B2B sales leadership experience.
- Experience coaching distributed sales teams in a matrixed, multi-regional structure.
- Experience diagnosing and redesigning sales operations, governance, or organizational structures.
- Fluent spoken and written English.
- Willingness to travel extensively and spend substantial time in the field.
Preferred Qualifications
- Experience in industrial, maritime, or technical solution sales.
- Background in sales operations, commercial excellence, or management consulting.
- MBA qualification.
- Additional language proficiency.
Working Relationships
The role partners with the Head of Sales, Regional Business Managers, Alfa Laval regional sales leadership, the Sonihull leadership team, and HR and Talent Acquisition.
The role supports field coaching, adoption-gap diagnosis, go-to-market alignment, organizational design, and talent development.
About Sonihull
Sonihull develops ultrasonic antifouling and agitation systems used on vessels and in industrial applications including energy, steel, and dairy.
The company is backed by Alfa Laval and operates across a global commercial organization.
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