GTM Strategy Senior Director - Lab37

Who we are

Lab37 Robotics is a technology company focused on the development and deployment of robots designed specifically for direct-to-customer food production.

Our mission is to revolutionize the food industry by creating innovative robotic solutions that enhance efficiency, quality, and customer satisfaction.

We are passionate about pushing the boundaries of technology to deliver cutting-edge products that meet the evolving needs of our clients.

What you’ll do

• Own GTM strategy: Build out and evolve use cases, value proposition, pricing and terms as Bowl Builder scales into large scale deployment
• Own the sales process: Run a disciplined sales motion end to end, from top of funnel through close, with restaurant and foodservice operators
• Own onboarding and go-live: Build repeatable playbooks to get new customers live and delivering value quickly
• Own account management: Manage the ongoing customer relationship, ensuring accounts renew, expand and stay healthy
• Build the GTM function: Stand up the processes, tools and team needed to take Lab37 from a skeleton, borrowed GTM effort to a scalable function with its own playbook

What we are looking for

• 7+ years of experience in consulting, business operations or strategy, or private equity, with direct experience advising on or building GTM strategy
• Strategic Relationship Building: An epic storyteller and nuanced communicator, seen as trustworthy and likable by restaurant C-levels and executives
• Food Industry Expertise: Deep restaurant knowledge and a nuanced understanding of key issues and trends, credible going toe to toe with restaurant folk
• Financial Analysis: Analytical, no stranger to P&Ls, able to lead nuanced conversations on revenue, profit and returns, and can build a labor model from scratch
• Efficient Project Management: Able to stay on top of parallel work streams, direct various technical teams, and find shortcuts wherever possible
• Assertive Negotiation: A keen understanding of our business model and our customers', with the judgment to know where to give, what to ask for, and when to stand ground or walk away

• Demand for online food delivery is growing really fast! In the last 5 years, just in the US, the overall market has expanded 10X from $10B to $100B, and could expand to $500bn- $1T by 2030.