Executive-Trade Marketing-S&D-Muscat
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Key skills for this role
About the Role
IFFCO Group is seeking a Trade Marketing Executive to assist in achieving value targets, sales forecasting, and pricing strategies. The role requires a minimum of 3 years of experience in Brand Management or Trade Marketing at entry level in FMCG companies.
Key Skills for This Role
Responsibilities
- Assigned Category Value Target Achievement
- Monthly/Quarterly/Yearly Region wise Category wise Channel wise Sales Forecasting
- Devise effective pricing in lieu of competition
- Category wise spend management
- Sales strategies and programs for New Product Development/Launch and monitor performance in incubation stage
- Tracking of Actual Flyer vs. Planned
- Tracking of RSPs across Key Accounts and Retail
- Tracking of all annual contracts
Requirements
- Minimum of 3 years of experience in Brand Management or Trade Marketing at entry level in FMCG companies or Sales & Distribution businesses
- Experience in involving in consumer activations planning and executions, tracking competitors intelligence and assisting in translating the findings directly in category sales planning
- Bachelor Degree in business, commerce and marketing
Full Job Posting
Job Summary
- JM Trade Marketing will assist team in achieving the Value Target Achievement, Sales Strategies and data for Tracking of Actual Flyer Vs. Planned.
Roles & Responsibilities
- Assigned Category Value Target Achievement
- Monthly/Quarterly/Yearly Region wise Category wise Channel wise Sales Forecasting
- Devise effective pricing in lieu of competition
- Category wise spend management
- Sales strategies and programs for New Product Development/Launch and monitor performance in incubation stage
- Tracking of Actual Flyer vs. Planned
- Tracking of RSPs across Key Accounts and Retail
- Tracking of all annual contracts.
KPIs
- Volume & Value Achievement
- Category Profitability
- New Product Launches
- Implementing Merchandising & Activation Programs
- Region & Channel wise Forecasting
- Flyer Planning
- Target Setting
- Category Budget Management
- Planogram Execution
Work experience requirement
- Minimum of 3 years of experience in Brand Management or Trade Marketing at entry level in FMCG companies or Sales & Distribution businesses.
- Experience in involving in consumer activations planning and executions, tracking competitors intelligence and assisting in translating the findings directly in category sales planning.
Qualification
- Bachelor Degree in business, commerce and marketing.
Competencies
- Financial Acumen
- Knowledge of International and/or Local Laws and Regulations
- Trade Marketing and Category management
- Sales and Distribution Strategy Management
- Consumer Behavior B2B and B2C
- Communicating effectively
- Self and Team Management
- Planning & Decision Making
- Customer Centricity
- Ownership & Result Orientation
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