Digital Marketing Specialist Real Estate
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Key skills for this role
About the Role
Imperial Sky Realty is looking for a Digital Marketing Specialist with at least 1 year of experience in the Dubai real estate market. The role requires expertise in Meta Ads, Google Ads, SEO, and lead generation for real estate buyers and investors.
Key Skills for This Role
Responsibilities
- Develop and execute Meta Ads campaign strategy, execution, optimization, and scaling
- Manage Google Ads including Search, Display, YouTube, and Performance Max campaigns
- Implement SEO and GEO strategies
- Generate high quality real estate buyer and investor leads
- Conduct audience research, targeting, retargeting, and campaign funnel development
- Create video ad concepts, hooks, and scripts for high performing campaigns
- Direct creative design and content for performance marketing campaigns
- Track, analyze, report, and continuously optimize campaigns
Requirements
- Minimum 1 year of proven digital marketing experience in the Dubai real estate industry
- Strong understanding of Dubai property buyer behavior, off plan project marketing, lead generation funnels, campaign optimization, and performance analytics
Full Job Posting
Job Overview
- Imperial Sky Realty L.L.C is looking for an experienced and performance driven Digital Marketing Expert with a minimum of 1 year of hands on experience in the Dubai real estate market.
Required Expertise
- Meta Ads campaign strategy, execution, optimization, and scaling
- Google Ads, including Search, Display, YouTube, and Performance Max campaigns
- SEO and GEO (Generative Engine Optimization)
- Real estate lead generation with a strong focus on lead quality and conversion potential
- Audience research, targeting, retargeting, and campaign funnel development
- Video ad ideation, concepts, hooks, and scriptwriting for high performing campaigns
- Creative design and content direction for performance marketing campaigns
- Campaign tracking, analytics, reporting, and continuous optimization
- Ability to consistently generate and improve the quality of highly qualified real estate buyer and investor leads
Requirements
- Minimum 1 year of proven digital marketing experience in the Dubai real estate industry is mandatory.
- Candidates should have a strong understanding of Dubai property buyer behavior, off plan project marketing, lead generation funnels, campaign optimization, and performance analytics.
Additional Information
- Location: Business Bay, Dubai
- Company: Imperial Sky Realty L.L.C
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