Digital Marketing Executive
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
Role Overview
This is a full-time, on-site Digital Marketing Executive role based in Dubai, United Arab Emirates.
The role leads and manages the digital presence of assigned brands across social media, websites, and performance channels.
The position reports directly to the Marketing Head and requires proactive, commercially minded, hands-on execution.
Key Skills for This Role
Full Job Posting
Company overview
Areen East & West is a UAE marketing, sales, and distribution company serving baby care, personal care, health care, and FMCG categories.
The company represents international brands and supports their growth in Middle Eastern markets.
Role overview
This is a full-time, on-site Digital Marketing Executive role based in Dubai, United Arab Emirates.
The role leads and manages the digital presence of assigned brands across social media, websites, and performance channels.
The position reports directly to the Marketing Head and requires proactive, commercially minded, hands-on execution.
Key responsibilities
- Manage social media platforms, including content calendars, posting, community management, and performance tracking.
- Develop digital content with brand teams according to positioning, campaign priorities, and business needs.
- Oversee website content updates, product uploads, landing pages, and ongoing optimization.
- Plan, execute, and optimize paid campaigns across Google Ads, Meta, and other key platforms.
- Collaborate with e-commerce and sales teams to drive traffic, improve conversion, and support online growth.
- Monitor digital trends, competitor activity, and emerging opportunities.
- Recommend new ideas and initiatives to improve digital marketing.
- Track KPIs, prepare performance reports, and convert insights into improvement actions.
Qualifications and experience
- Bachelor’s degree in Marketing, Business, Digital Media, or a related field.
- 4–6 years of experience in digital marketing.
- Experience managing multiple brands and projects simultaneously.
- Strong hands-on performance marketing experience with Google Ads, Meta Ads, and paid campaign optimization.
- Experience with website management and CMS platforms such as Shopify.
- Understanding of e-commerce fundamentals, including traffic, conversion, ROAS, and digital funnels.
- Experience using Google Analytics and platform dashboards.
- FMCG or consumer brand experience is preferred.
- GCC market experience and social commerce experience are pluses.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Areen East and West
Digital Marketing Executive
Dubai, UAE
Areen East and West is seeking a Digital Marketing Executive to lead digital execution for assigned consumer brands. The role covers social media, website management, paid campaigns, analytics, and e-commerce growth. Can
Talent Acquisition Executive
, UAE
Areen East and West is seeking a Talent Acquisition Executive to manage end-to-end recruitment across multiple functions and organizational levels. The role requires independent vacancy ownership, strong sourcing and ass
Brand Manager
Dubai, UAE
Areen East & West is seeking a Brand Manager to own brand strategy and execute localized marketing initiatives across digital, in-store, activation, media, and ecommerce channels. The role requires a marketing or busines