Digital Marketing Executive
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Key skills for this role
About the Role
Key Responsibilities Plan and execute digital marketing campaigns across Google, Meta, LinkedIn, and other platforms. Manage social media accounts and create engaging content calendars.
Key Skills for This Role
Full Job Posting
Key Responsibilities
- Plan and execute digital marketing campaigns across Google, Meta, LinkedIn, and other platforms.
- Manage social media accounts and create engaging content calendars.
- Optimize website content for SEO and improve search rankings.
- Run paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads, etc.).
- Monitor campaign performance and prepare monthly reports using analytics tools.
- Coordinate with designers, content writers, and sales teams for campaign execution.
- Manage email marketing campaigns and customer engagement activities.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Track KPIs such as website traffic, lead generation, conversion rates, and ROI.
- Maintain brand consistency across all digital channels.
Requirements
- 2–3 years of proven experience in digital marketing.
- Strong knowledge of SEO, SEM, social media marketing, and paid campaigns.
- Experience with tools such as Google Analytics, Google Ads, Meta Business Suite, and email marketing platforms.
- Good understanding of content marketing and basic graphic/video coordination.
- Excellent communication and analytical skills.
- Ability to manage multiple projects and meet deadlines.
- Ability to manage multiple projects and meet deadlines.
Language
- English and Malayalam (Preferred)
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