Coordinator, Social Media

Job requirements

• 2–3 years’ experience in social media, digital marketing, communications or client-focused environments; agency and/or consumer brand experience an asset.

• Ability to work onsite frequently, including evenings and weekends, as required.

• Experience supporting social content and campaigns across multiple platforms, including planning, publishing, monitoring and reporting.

• Working knowledge of Instagram, Facebook, and X, and other social media platforms as required.

• Strong understanding of social platforms, trends, emerging formats and audience behaviours.

• Proven ability to manage content calendars, approvals, timelines and multiple priorities in a fast-paced, changing environment.

• Knowledge of hockey and basketball considered an asset.

• Excellent written and verbal communication skills, with a strong eye for brand voice, tone, accuracy and detail.

• Highly adaptable, proactive and collaborative, with strong client-service skills and the ability to work effectively across internal and external teams.

• Digitally savvy, with experience using social media management and reporting tools and proficiency in Microsoft Word, Excel, PowerPoint and Outlook.

Job responsibilities

• Schedule and publish content across all social platforms

• Upload captions, tags, links, and platform-specific formatting

• Ensure content is published according to content calendar

• Monitor comments, messages, and fan interactions

• Escalate sensitive issues when necessary

• Engage with audience in accordance with approved brand guidelines

• Track frequently asked questions and audience feedback

• Collect community feedback and social shares

• Pull clips and organize footage

• Assist with content requests and asset retrieval

• Assist with monthly reporting and data collection

• Track content performance metrics