Client Development Manager

Position

Client Development Manager

• CRM Strategy & Development

• Define and implement the regional CRM strategy across 9 markets, ensuring seamless alignment with global brand vision and long-term objectives.
• Establish annual CRM targets on strategic KPIs for each market, considering local specificities and market maturity, and ensuring alignment with regional and global strategic goals.
• Develop and manage the regional CRM projects roadmap, encompassing loyalty programs, client segmentation, NPS frameworks, and data-driven clienteling use cases.
• Collaborate closely with e-business and retail teams to integrate CRM strategies within the broader omnichannel framework, optimizing client engagement across digital and physical ecosystems.
• Strategically manage and own the regional CRM budget

• Loyalty Program & Engagement

• Lead the regional evolution and performance monitoring of the Loyalty Program, continuously seeking to enhance client engagement, foster loyalty, and strengthen retention.
• Collaborate with regional marketing teams to define strategic guidelines for Point-of-Sale (POS) and Very Important Customer (VIC) events.
• Support markets in event execution by ensuring precise client targeting, overseeing invitation strategies, and maintaining a consistent tone of voice in line with Dior luxury standards.
• Define regional guidelines and forecasts for CRM gifting and Gift With Purchase (GWP) initiatives.

• CRM Communications & Activations

• Define and oversee the regional CRM communication plan across key touchpoints, including email, clienteling, WhatsApp, events, and loyalty activations.
• Orchestrate and continuously enhance automated CRM journeys and communication flows, meticulously adapting strategies and content to distinct client segments and purchasing behaviors (e.g., e-commerce, boutique, omnichannel) to maximize client lifetime value.
• Partner with global CRM teams at HQ to ensure strategic alignment and facilitate the sharing of best practices.
• Coordinate impactful CRM initiatives with regional marketing teams to support major product launches and commercial moments.
• Establish and monitor action plans with markets to ensure the effective execution of the regional CRM strategy.

• Performance Monitoring & Trainings

• Produce comprehensive monthly regional CRM performance scorecards for management and local markets, diligently monitoring key performance indicators (KPIs) and proactively identifying opportunities for continuous improvement.
• Deliver effective CRM training sessions to local teams through in-person and virtual formats to drive performance on the KPIs.
• Prepare and deliver compelling CRM business reviews for top management, providing strategic recommendations.

• Team Leadership & Development

Profile

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience (5+ years) in CRM management, preferably within the luxury retail or beauty industry.
• Demonstrated experience in developing and executing regional CRM strategies.
• Strong understanding of client segmentation, loyalty programs, and data-driven clienteling.
• Excellent analytical skills with the ability to interpret data and drive actionable insights.
• Exceptional communication, presentation, and interpersonal skills.
• Ability to work effectively in a matrix organization and collaborate with cross-functional teams.
• Experience managing and developing a team.
• Fluency in English is required; Arabic and/or French is a strong asset.
• Additional information
• *Inclusivity is not just a noble principle; it is the very heart of our excellence.
• In a world where our clients, talents, and ideas increasingly come from diverse backgrounds, our diversity is our strength.*
• *At Parfums Christian Dior, this means being a House where everyone feels respected, welcomed, and valued, regardless of their uniqueness.
• Because we know well: a House that reflects this diversity is a sustainable, vibrant House, rooted in both dreams and reality.
• Inclusivity cannot be decreed; it is practiced daily.*
• Additional information for internal candidate
• Are you currently an LVMH employee?
• Please apply online directly on our internal job board: WORK @LVMH - Voices