Category Manager
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Key skills for this role
About the Role
Mezzan Foods is hiring a Category Manager for Crystal Sauces to drive global category strategy, market development, and P&L management across international markets. The role requires 10+ years of FMCG or global category management experience with proven P&L ownership and international market development.
Key Skills for This Role
Responsibilities
- Lead and execute the global Crystal Sauces category strategy across GCC, Europe, Africa, and Asia
- Define and drive the innovation pipeline, including portfolio expansion into adjacent categories and new product formats
- Develop long term growth roadmaps and translate strategic priorities into actionable annual plans
- Own end to end P&L with full accountability for revenue, profitability, and budget management
- Manage the annual marketing budget across ATL, BTL, and digital channels
- Develop trade visibility guidelines, planograms, and distributor playbooks
- Drive retail penetration and execution excellence across GCC and key international markets
- Lead, mentor, and develop cross functional internal teams
Requirements
- 10+ years of experience in FMCG or global category management roles
- Demonstrated P&L ownership with a strong track record of driving revenue and profitability
- Proven experience in international market development and multi market distributor management
- Strong background in NPD, portfolio expansion, and brand development
- Experience working with QSR, HORECA, and retail channels across diverse geographies
- Bachelor's or Master's degree in Business, Marketing, or a related field
Full Job Posting
Job Description
- The Category Manager is responsible for driving the growth and profitability of Crystal Sauces across all international markets outside the Americas.
- This role provides end to end accountability for global category strategy, market development, portfolio innovation, and P&L management.
Strategy & Growth
- Lead and execute the global Crystal Sauces category strategy across GCC, Europe, Africa, and Asia.
- Define and drive the innovation pipeline, including portfolio expansion into adjacent categories and new product formats.
- Develop long term growth roadmaps and translate strategic priorities into actionable annual plans across distributors, SKUs, and channels.
- Identify and pursue co development opportunities with QSR and HORECA partners to drive menu innovations.
Commercial & P&L
- Own end to end P&L with full accountability for revenue, profitability, and budget management.
- Manage the annual marketing budget across ATL, BTL, and digital channels.
- Monitor market share growth and revenue performance across priority geographies.
- Negotiate and manage contracts with a broad network of international distributors.
Market Execution
- Develop trade visibility guidelines, planograms, and distributor playbooks to ensure consistent brand execution.
- Drive retail penetration and execution excellence across GCC and key international markets.
- Ensure global brand alignment while tailoring go to market strategies to local market dynamics.
- Track and report performance against strategic and budgetary targets, adjusting plans based on competitive landscape insights.
People & Stakeholder Management
- Lead, mentor, and develop cross functional internal teams.
- Guide distributors and agencies to ensure effective and consistent execution.
- Foster collaboration across internal and external stakeholders to achieve category objectives.
Education & Experience
- Bachelor's or Master's degree in Business, Marketing, or a related field.
- 10+ years of experience in FMCG or global category management roles.
- Demonstrated P&L ownership with a strong track record of driving revenue and profitability.
- Proven experience in international market development and multi market distributor management.
- Strong background in NPD, portfolio expansion, and brand development.
- Experience working with QSR, HORECA, and retail channels across diverse geographies.
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