Business Marketing Manager, Middle East and Africa
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Key skills for this role
Role Overview
Join Meta’s Business Marketing team supporting growth across the Middle East and Africa.
Help businesses, brands, agencies, partners, and industry stakeholders understand Meta’s business solutions.
Develop and deliver marketing initiatives across multiple audiences and channels.
Use data and AI-enabled workflows to improve marketing speed, quality, and measurable impact.
Key Skills for This Role
Full Job Posting
Role Overview
Join Meta’s Business Marketing team supporting growth across the Middle East and Africa.
Help businesses, brands, agencies, partners, and industry stakeholders understand Meta’s business solutions.
Develop and deliver marketing initiatives across multiple audiences and channels.
Use data and AI-enabled workflows to improve marketing speed, quality, and measurable impact.
Responsibilities
- Deliver marketing activations across events, campaigns, programs, training, and content.
- Develop and drive multi-regional integrated marketing programs aligned with global and EMEA priorities.
- Own and project-manage initiatives while identifying opportunities and driving execution.
- Apply data-driven strategies to test, measure, optimize, and scale initiatives.
- Engage leaders, partner with internal teams and agencies, and influence decisions with data.
- Redesign workflows and experiment with AI tools to improve efficiency and marketing impact.
- Document and communicate measurable impact and return on investment to leadership.
- Use AI responsibly and ethically while protecting people, data, and intellectual property.
Minimum Qualifications
- 10 or more years of experience developing and executing data-driven B2B or enterprise marketing strategies.
- Ability to communicate complex marketing metrics, insights, and results to diverse stakeholders.
- Experience collaborating with cross-functional and external teams in an agile framework.
- Ability to manage multiple initiatives and priorities while focusing on high-impact opportunities.
- Comfort with ambiguity and adapting strategies across international teams.
- Experience in a fast-paced, global marketing environment.
- Experience incorporating data insights and AI-powered workflows into marketing campaigns.
Preferred Qualifications
- BA or BS degree.
- Ongoing development of AI skills such as prompt or context engineering and agent orchestration.
- Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes.
- Experience implementing responsible and ethical AI practices.
- B2B marketing experience in the technology sector.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses.
Its products include Facebook, Messenger, Instagram, and WhatsApp, alongside work in augmented and virtual reality.
Compensation Note
- Compensation is determined by skills, qualifications, experience, and location.
- Posting compensation details may reflect base hourly, monthly, or annual rates and exclude bonus, equity, or sales incentives.
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