Business Marketing Manager, Middle East and Africa
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Key skills for this role
Role Overview
Join Meta's Business Marketing team supporting businesses, brands, agencies, partners, and industry stakeholders across the Middle East and Africa.
Build and deliver marketing initiatives covering Meta's business solutions across multiple audiences and channels.
Key Skills for This Role
Full Job Posting
Role Overview
Join Meta's Business Marketing team supporting businesses, brands, agencies, partners, and industry stakeholders across the Middle East and Africa.
Build and deliver marketing initiatives covering Meta's business solutions across multiple audiences and channels.
Marketing Delivery
- Deliver integrated marketing activations across events, campaigns, programs, training, and content.
- Develop multi-regional integrated marketing programs with a vertical focus.
- Own and project-manage initiatives that generate revenue and measurable business impact.
- Partner with internal teams and external agencies to ensure high-quality delivery.
Data and AI-Enabled Marketing
- Apply data-driven strategies to test, measure, optimize, and scale marketing initiatives.
- Use analytics and AI to break down complex problems, generate solutions, and guide decisions.
- Redesign workflows to orchestrate multiple AI tools and demonstrate measurable impact.
- Experiment with emerging AI technologies for prototyping, analysis, and drafting.
Stakeholder Engagement and Reporting
- Engage leaders to gain support for new directions and communicate AI-driven results.
- Advise cross-functional partners and use data to influence decisions.
- Document and report tangible impact and ROI in leadership review forums.
- Use AI responsibly while protecting people, data, and intellectual property.
Minimum Qualifications
- 10+ years of experience developing and executing data-driven B2B or enterprise marketing strategies.
- Ability to communicate complex marketing metrics, insights, and results to diverse stakeholders.
- Experience collaborating with cross-functional and external teams in an agile framework.
- Ability to manage multiple priorities and focus on high-impact opportunities.
- Experience using data insights and AI-powered workflows in marketing campaigns.
- Experience working in a fast-paced, global marketing environment.
Preferred Qualifications
- BA or BS degree.
- Ongoing AI skill development such as prompt or context engineering and agent orchestration.
- Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes.
- Experience implementing responsible and ethical AI practices.
- B2B marketing experience in the technology sector.
About Meta
Meta builds technologies that help people connect, find communities, and grow businesses.
Meta develops products including Facebook, Messenger, Instagram, WhatsApp, and augmented and virtual reality technologies.
Compensation
- Compensation is determined by skills, qualifications, experience, and location.
- Listed compensation may reflect a base hourly rate, monthly rate, or annual salary and may exclude bonus, equity, or sales incentives.
- Meta offers benefits in addition to base compensation.
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