Business Marketing Manager, Middle East and Africa

Role overview

Responsibilities

• Deliver marketing activations across events, campaigns, programs, training, and content.
• Develop and drive multi-regional integrated marketing programs aligned with global and EMEA priorities.
• Own and project-manage initiatives while identifying opportunities for revenue and business impact.
• Redesign workflows to use AI capabilities and orchestrate multiple AI tools.
• Use data to hypothesize, test, measure, optimize, and scale marketing initiatives.
• Engage leaders, gain support for new directions, and communicate measurable AI-driven impact.
• Partner with internal teams and external agencies to deliver high-quality work.
• Advise teams and partners, network with key contacts, and use data to influence decisions.
• Experiment with emerging AI technologies for prototyping, analysis, drafting, and related work.
• Report tangible impact and ROI to leadership using data-backed insights.
• Use AI responsibly and ethically while protecting people, data, and intellectual property.

Minimum qualifications

• At least 10 years of experience developing and executing data-driven B2B or enterprise marketing strategies.
• Ability to communicate complex marketing metrics, insights, and results through data-driven narratives.
• Experience collaborating with cross-functional and external teams in an agile framework.
• Ability to manage multiple priorities and focus on high-impact opportunities.
• Comfort with ambiguity and adapting strategies using data and AI tools across international teams.
• Experience in a fast-paced, global marketing environment.
• Experience incorporating data insights and AI-powered workflows into marketing campaigns.

Preferred qualifications

• BA or BS degree.
• Ongoing AI skill development, including prompt or context engineering and agent orchestration.
• Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes.
• Experience implementing responsible and ethical AI practices.
• B2B marketing experience in the technology sector.

About Meta

Compensation note

• Compensation may include base hourly, monthly, or annual compensation depending on the role and location, in addition to potential bonus, equity, sales incentives, and benefits.