Business Marketing Manager, Middle East and Africa

Role Overview

Responsibilities

• Deliver marketing activations across events, campaigns, programs, training, and content.
• Develop multiregional integrated marketing programs with a vertical focus.
• Own and project-manage initiatives while identifying opportunities and driving execution.
• Redesign workflows to leverage AI capabilities and orchestrate multiple AI tools.
• Use data-driven strategies to test, measure, optimize, and scale initiatives.
• Engage leaders, communicate AI-driven impact, and share learnings to support AI adoption.
• Partner with internal teams and external agencies to ensure high-quality delivery.
• Advise partners, network with key contacts, and use data to influence decisions.
• Experiment with emerging AI technologies for prototyping, analysis, and drafting.
• Report measurable impact and ROI while using AI responsibly and protecting data and intellectual property.

Minimum Qualifications

• 10+ years of experience developing and executing data-driven B2B or enterprise marketing strategies.
• Ability to communicate complex marketing metrics, insights, and results through data-driven narratives.
• Experience collaborating with cross-functional and external teams in an agile framework.
• Ability to manage multiple initiatives and priorities while focusing on high-impact opportunities.
• Comfort with ambiguity and adapting strategies across international teams using data and AI tools.
• Experience in a fast-paced, global marketing environment with a strategic, impact-driven approach.
• Experience incorporating data insights and AI-powered workflows into marketing campaigns.

Preferred Qualifications

• A BA or BS degree is preferred.
• Ongoing AI skill development, including prompt or context engineering and agent orchestration, is preferred.
• Experience redesigning workflows with AI tools and delivering measurable AI-driven outcomes is preferred.
• Experience implementing responsible and ethical AI practices is preferred.