Brand Specialist
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Key skills for this role
About the Role
Audemars Piguet seeks a Brand Specialist to support brand strategy, event planning, and operational excellence in the luxury watch industry. You will assist in developing brand calendars, coordinating with agencies, managing budgets, and supporting retail and CRM activations.
Key Skills for This Role
Responsibilities
- Ensure you maintain the highest level of brand and product knowledge, including AP's brand fundamentals, history, watch collections, and sales pitches
- Actively participate in the development and implementation of creative Brand & Media strategies to support sales and market share targets
- Assist in the development of the Brand calendar for the entity and communicate local and global updates regularly
- Support the Brand team in the planning of Brand related events & projects and ensure successful execution
- Assist in the development of the Brand budget and liaise regularly with finance on budget tracking, expenses, invoicing, purchase orders, and payments
- Work closely with Logistics team on all Brand and Retail related orders and shipments related to events and animations
- Coordinate with relevant stakeholders to manage stock levels related to Brand in the warehouse
- Support Retail Operations, communicate and report all implementations related to Brand in the boutiques and AP Houses
- Support CRM in their respective activations
- Support both CRM and Brand Teams in organizing Clients, Press and PR agency trips
- Support the Brand team with gathering data to consolidate Brand related reports
- Maintain the archiving system for all executed elements in the Brand calendar and ensure all relevant systems are updated
Requirements
- Bachelor's degree in Marketing
- Minimum of 3 years of experience in a similar role
- Previous experience in brand building, strategic planning, and brand management, preferably in a luxury retail environment
- Fluency in English (B2 proficiency or above) is mandatory
- Proficiency in Arabic is highly advantageous
- Exceptional multi tasking skills
- Great ability to work under pressure
- Great sense of initiative and ability to work independently
- Excellent interpersonal and organizational skills
- Great team management & development
- Strong creative mindset
Full Job Posting
Company Description
- The present and future of Audemars Piguet are built on the invaluable contributions of all our talents.
- Inspired by the wealth of our past, we are excited about the endless possibilities that our future holds.
Job Description
- Ensure you maintain the highest level of brand and product knowledge, including AP's brand fundamentals, history, watch collections, and sales pitches.
- Continuously enhance your knowledge and skills by staying up to date on industry trends and best practices.
- Actively participate in the development and implementation of creative Brand & Media strategies.
- Assist in the development of the Brand calendar for the entity and communicate local and global updates regularly.
- Support the Brand team in the planning of Brand related events & projects and ensure a successful execution.
- Assist in the development of the Brand budget and liaise regularly with finance on budget tracking, expenses, invoicing, purchase orders, and payments.
- Work closely with Logistics team on all Brand and Retail related orders and shipments.
- Coordinate with relevant stakeholders to manage stock levels related to Brand in the warehouse.
- Support Retail Operations, communicate and report all implementations related to Brand in the boutiques and AP Houses.
- Support CRM in their respective activations.
- Support both CRM and Brand Teams in organizing Clients, Press and PR agency trips.
- Support the Brand team with gathering data to consolidate Brand related reports.
Qualifications
- Bachelor's degree in Marketing
- Minimum of 3 years of experience in a similar role
- Previous experience in brand building, strategic planning, and brand management, preferably in a luxury retail environment
- Fluency in English (B2 proficiency or above) is mandatory; proficiency in Arabic is highly advantageous
- Exceptional multi tasking skills
- Great ability to work under pressure
- Great sense of initiative and ability to work independently
- Excellent interpersonal and organizational skills
- Great team management & development
- Strong creative mindset
Additional Information
- Audemars Piguet offers a competitive and comprehensive compensation and benefits package.
- Audemars Piguet is an equal opportunity and affirmative action employer.
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