Brand Marketing Specialist
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Key skills for this role
About the Role
Caliberly is hiring a Community & Partnerships Manager for a nutritious/packaged food brand in Dubai. The role involves building partnerships with gyms, influencers, and retail partners, and supporting marketing campaigns.
Key Skills for This Role
Responsibilities
- Build partnerships with gyms, yoga studios, nutritionists, dietitians, corporate wellness programs & health influencers
- Negotiate co marketing deals, cross promotions & affiliate arrangements
- Manage retail/distribution partners (health stores, cafes, Talabat, Deliveroo, Noon)
- Explore B2B opportunities (corporate catering, hotel/gym wellness packages)
- Partner with the marketing team on launches & seasonal campaigns
- Track KPIs: engagement, follower growth, partnership driven sales/leads, retention
- Manage influencer & micro influencer seeding campaigns
- Represent the brand at health & food expos and networking events
- Gather community insights to inform product development
Requirements
- Min. 3 years' experience in Partnerships/Brand Marketing
- Background in Packaged Food, Protein Foods (exclusive brands), FMCG, or Health & Wellness
- Community building experience is a strong advantage
Full Job Posting
Job Title
- Community & Partnerships Manager – Nutritious/Packaged Food
Location & Salary
- Location: Dubai (Onsite, Full time)
- Salary: Upto AED 15,000
Requirements
- Min. 3 years' experience in Partnerships/Brand Marketing
- Background in Packaged Food, Protein Foods (exclusive brands), FMCG, or Health & Wellness
- Community building experience is a strong advantage
What You'll Do
- Build partnerships with gyms, yoga studios, nutritionists, dietitians, corporate wellness programs & health influencers
- Negotiate co marketing deals, cross promotions & affiliate arrangements
- Manage retail/distribution partners (health stores, cafes, Talabat, Deliveroo, Noon)
- Explore B2B opportunities (corporate catering, hotel/gym wellness packages)
- Partner with the marketing team on launches & seasonal campaigns (Ramadan wellness, New Year detox, etc.)
- Track KPIs: engagement, follower growth, partnership driven sales/leads, retention
- Manage influencer & micro influencer seeding campaigns
- Represent the brand at health & food expos and networking events
- Gather community insights to inform product development (flavor requests, dietary trends – keto, vegan, gluten free)
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