Account Executive - PLA (US & EU)
Job Fit Check
Base Career helps you apply smarter for this job.
Key skills for this role
About the Role
Landmark Group is seeking an Account Executive for Product Listing Ads (PLA) to manage paid advertising campaigns and optimize product listings on Amazon, Walmart, and Allegro for US and EU markets.
Key Skills for This Role
Responsibilities
- Set up, manage, and scale paid advertising campaigns via Amazon Advertising, Walmart Connect, and Allegro Ads
- Manage daily ad spend, adjust bids, and optimize campaigns to hit strict ACoS and RoAS targets
- Conduct extensive keyword research for the US and specific EU markets
- Write, edit, and optimize product titles, bullet points, descriptions, and backend search terms
- Collaborate with graphic designers to create high converting A+ Content, Storefronts, and image carousels
- Continuously test main images, pricing, and copy to improve Click Through Rates (CTR) and Conversion Rates (CVR)
- Monitor keyword ranking, organic vs. paid sales ratios, and campaign performance, providing actionable insights
Requirements
- 2–4 years of hands on experience managing PPC campaigns on Amazon
- Experience with Walmart Connect and Allegro Ads is a major plus
- Strong copywriting skills with a deep understanding of marketplace SEO and keyword indexing
- Familiarity with marketplace research tools (e.g., Helium 10, Jungle Scout, DataHawk)
- Detail oriented mindset with the ability to manage localized content for both US and European consumers
Full Job Posting
Role Overview
- The Account Executive for Product Listing Ads (PLA) is the engine driving our traffic and conversion.
- This dual focus role bridges the gap between paid marketplace advertising and organic listing optimization.
- You will build, manage, and scale ad campaigns (PPC, Sponsored Products) while continuously refining product titles, bullets, and backend keywords to dominate search results on Amazon, Walmart, and Allegro.
Key Responsibilities
- Set up, manage, and scale paid advertising campaigns via Amazon Advertising, Walmart Connect, and Allegro Ads.
- Manage daily ad spend, adjust bids, and optimize campaigns to hit strict ACoS and RoAS targets.
- Conduct extensive keyword research for the US and specific EU markets. Write, edit, and optimize product titles, bullet points, descriptions, and backend search terms.
- Collaborate with graphic designers to create high converting A+ Content, Storefronts, and image carousels tailored to regional audiences.
- Continuously test main images, pricing, and copy to improve Click Through Rates (CTR) and Conversion Rates (CVR).
- Monitor keyword ranking, organic vs. paid sales ratios, and campaign performance, providing actionable insights to the Key Accounts Manager.
Qualifications
- 2–4 years of hands on experience managing PPC campaigns on Amazon (experience with Walmart Connect and Allegro Ads is a major plus).
- Strong copywriting skills with a deep understanding of marketplace SEO and keyword indexing.
- Familiarity with marketplace research tools (e.g., Helium 10, Jungle Scout, DataHawk).
- Detail oriented mindset with the ability to manage localized content for both US and European consumers.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Landmark Group
Finance Manager
Dubai, UAE
Landmark Group seeks a Finance Manager to oversee financial reporting, planning, and governance for UAE operations. The role involves FP&A, business partnering, and ensuring compliance with tax and statutory requirements
Buyer, Womens Apparel, Intimates
Dubai, UAE
Landmark Group seeks an experienced Buyer for the women's intimates category to develop and execute buying strategies, manage assortment planning, and drive sales and margin targets. The role requires strong analytical,
Accountant
Dubai, UAE
Landmark Group seeks an Accounts Receivable & Revenue Accountant to manage revenue accounting, customer billing, collections, cash application, intercompany accounting, and VAT reconciliations. Requires 4-7 years of expe
Accountant
Dubai, UAE
Landmark Group seeks an Accountant to manage Accounts Payable and Fixed Asset accounting, including invoice processing, vendor management, asset capitalization, depreciation, intercompany accounting, and VAT reconciliati
Supervisor - IT
Dubai, UAE
Landmark Group seeks an IT Supervisor to oversee daily store operations in a retail electronics environment. The role requires 5-7 years of experience in electronics retail IT and focuses on customer service, sales targe
Credit Manager
Dubai, UAE
The Credit Manager oversees the end-to-end Accounts Receivable cycle, ensuring compliance with credit policies and driving timely billing and collections. The role requires 5+ years of experience in credit control or AR,
Sales executive – LTL & FTL
Dubai, UAE
Logistiq, part of Landmark Group, is seeking a Sales Executive for LTL & FTL transportation services in Dubai. The role involves driving business growth by acquiring new customers, building relationships, and preparing c
Senior Account Executive - Trading (US & EU)
Dubai, UAE
Landmark Group seeks a Senior Account Executive for Trading to drive marketplace pricing strategy and margin optimization across US and EU markets. The role involves dynamic pricing, promotional planning, competitive ana
Finance Manager
Dubai, UAE
Buyer, Womens Apparel, Intimates
Dubai, UAE
Accountant
Dubai, UAE
Accountant
Dubai, UAE
Supervisor - IT
Dubai, UAE
Credit Manager
Dubai, UAE
Sales executive – LTL & FTL
Dubai, UAE
Senior Account Executive - Trading (US & EU)
Dubai, UAE