Strategy Director
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Key skills for this role
About the Role
Client of Mcg Talent is seeking a Strategy Director to lead integrated strategic planning across advertising, media, PR, social, and digital. The role involves building client relationships, developing creative briefs, and mentoring talent.
Key Skills for This Role
Responsibilities
- Lead integrated strategic planning across advertising, media, PR, social, and digital
- Build strong relationships with senior client stakeholders and leadership teams
- Translate business challenges into insight led communication strategies
- Develop integrated creative briefs and campaign frameworks
- Partner with creative, media, PR, and digital teams for unified execution
- Use audience intelligence, cultural insights, and AI powered planning tools to inform strategy
- Contribute to thought leadership, innovation, and new business development
- Mentor and develop high performing strategy talent
Requirements
- Lead integrated strategic planning across advertising, media, PR, social, and digital
- Build strong relationships with senior client stakeholders and leadership teams
- Translate business challenges into insight led communication strategies
- Develop integrated creative briefs and campaign frameworks
- Partner with creative, media, PR, and digital teams for unified execution
- Use audience intelligence, cultural insights, and AI powered planning tools
- Contribute to thought leadership, innovation, and new business development
- Mentor and develop high performing strategy talent
Full Job Posting
Responsibilities
- Lead integrated strategic planning across advertising, media, PR, social, and digital
- Build strong relationships with senior client stakeholders and leadership teams
- Translate business challenges into insight led communication strategies
- Develop integrated creative briefs and campaign frameworks
- Partner with creative, media, PR, and digital teams for unified execution
- Use audience intelligence, cultural insights, and AI powered planning tools to inform strategy
- Contribute to thought leadership, innovation, and new business development
- Mentor and develop high performing strategy talent
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