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Sr Manager Product Marketing-Roaming And Premium Numbers

TALENTMATE
Abu Dhabi, UAE
Fulltime
Mid-Senior
2 months ago
LeadershipStrategic PlanningBudgetingTeam ManagementPerformance ManagementProject Management
Free

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Job Description

Leads revenue growth, profitability, and strategic positioning of Roaming .The role drives product innovation, pricing, and partnerships to deliver unmatched connectivity and exclusive experiences.

It accelerates digital acquisition & lifecycle monetization while enhancing NPS.

The position strengthens competitive leadership, governance of commercial performance, & develops high-performing cross-functional teams driving annual revenues exceeding AED 1 Bn.

Revenue & Performance Management

  • Ensure achievement of Consumer Marketing retail roaming revenue targets.
  • + Monitor roaming KPIs including usage, revenue, customer adoption, and profitability.
  • + Identify growth opportunities and recommend corrective actions to address performance gaps.

Strategy & Product Development

  • Develop and execute the roaming roadmap aligned with overall Consumer Marketing strategy.
  • + Lead strategic initiatives and ensure delivery of roadmap and compliance projects within governance frameworks.
  • + Design and enhance roaming propositions, bundles, and pricing strategies.

Campaigns & Promotions

  • Provide Strategic direction and guidance to the Segment, CVM, Product Development & Sales functions to ensure data-driven, hyper-personalized campaigns that enhance customer retention and CLTV to sustain growth and maximize profitability
  • Collaborate with Wholesale, Finance, and Technology divisions to ensure service continuity, cost efficiency, and profitability.

Customer Experience & Quality Assurance

  • Collaborate with technical and customer experience teams to ensure seamless roaming service delivery.
  • + Monitor customer feedback, complaints, and service quality, implementing improvements where necessary.
  • + Ensure end-to-end customer satisfaction across all roaming touchpoints.

Reporting & Insights

  • Provide regular reporting on roaming performance, trends, and key insights.
  • + Analyze market trends, competitor offerings, and customer behavior to inform decision-making.
  • + Highlight risks, challenges, and opportunities to senior management.

Cross-Functional Coordination

  • Work closely with technology, finance, regulatory, and customer care teams to ensure alignment.
  • + Ensure compliance with regulatory and internal governance requirements.

Qualifications

  • Bachelor’s Degree in Marketing/ Management or Telecom
  • 8+years of work experience in Telecom

Job Details

Role Level: Mid-Level Work Type: Full-Time Country: United Arab Emirates City: Abu Dhabi Company Website: http://www.etisalat.ae Job Function: Sales Company Industry/

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