Sr. Manager, Performance Marketing

7+ years in media planning/buying or performance marketing with deep expertise in digital (paid social, programmatic, CTV/OLV) and strong working knowledge of traditional channels (Linear TV, terrestrial radio, OOH, Direct Mail).

Proven ability to build brand through a performance lens, linking brand media to acquisition and funnel efficiency while protecting quality reach and brand integrity.

Demonstrated success managing agencies, contractors, and platform partners, negotiating value, and holding a high execution bar.

Hands-on AI/automation experience: platform AI features, scripts/API, and LLM-assisted workflows for media ops, creative, and analysis; comfort evaluating and integrating new AI tools responsibly.

Strong analytical toolkit: experimentation, funnel diagnostics, incrementality, and translating insights into decisions; experience with BI tools and/or SQL is a plus.

Hands-on familiarity with major platforms and tools: DSPs (e.g., DV360, The Trade Desk), social platforms (e.g., Meta, TikTok), CTV partners (e.g., YouTube, Roku), ad servers, verification/brand safety solutions, analytics/attribution (e.g., GA4, MMPs, MMM providers, lift testing).

Excellent communication, prioritization, and stakeholder management; thrives in ambiguity, moves with urgency, and maintains a high quality bar.

Ownership mindset with flexibility to switch between strategy and hands-on execution.

Experience in real estate, fintech/proptech, or performance-driven consumer brands.

Agency and client-side experience.

Depth in MMM/MTA, geo experiments, and incrementality frameworks; experience shaping a measurement roadmap.

Comfort bridging brand and performance media; close partnership with creative, finance, product, and data science teams.

Efficiency and impact: CAC/CPA, CPQL, incremental contribution, brand lift, quality reach/frequency.

Operational excellence: pacing accuracy, testing velocity and iteration speed, creative refresh cadence, percent of workflows automated, QA/brand safety adherence.

Strategic influence: clarity of media strategy, improvements to the partner/tooling ecosystem, and durable cross-functional alignment.

At Opendoor, we're reimagining how people move by making it simple to buy and sell homes, reducing friction so customers can move on their timeline with confidence. We help sellers choose the path that fits their needs, from a competitive cash offer to listing with support, so they can move forward faster with less hassle.

We're a mission-driven company where ownership matters. Homeownership is about families and communities, putting down roots that tie us together and make our world better. Because it matters, we ship every single week to tilt the world in favor of owners.

This will be hard, and that's the point. Working at Opendoor isn't for everyone; it's for people who want to be the best at what they do and commit to a mission that changes how people sell, buy, and own homes.